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Topic: Jc Penney

Jcpenney Gets All Patriotic With Its New Logo Square design reminds customers to 'frame the things they love'

Resist the urge to salute as you admire jcpenney's spanking new logo, a lovely red square with a superimposed blue square that's intended to evoke JCP's proud American heritage and…

January 27 2012

JCPenney Accused of Sexism Again With Phoebe Cates Spot 'Fast Times' scene offends

JCPenney, have you learned nothing lately? The answer will be obvious once you watch this new commercial, via Saatchi & Saatchi in New York, for men's clothing sold at the…

October 03 2011

JCPenney Pulls T-Shirt Celebrating Girls 'Too Pretty to Do Homework' Retailer grovels on Facebook

And now for your social media shit storm of the day: JCPenney is madly backtracking and apologizing on Facebook for selling a T-shirt that reads, "I'm too pretty to do…

August 31 2011

JCPenney Taps Head of Apple Retail Stores as New CEO He has $50 million riding on his success

The head of Apple’s retail stores, Ron Johnson, has been lured away to take a top position at JCPenney. In a press release, JCPenney said that Johnson, who has held the…

June 14 2011

JCPenney back in the doghouse once again

JCPenney had some success last year with its Beware of the Doghouse holiday campaign. Yes, the Web site got millions of views. But I knew it had broken…

November 23 2009

JC Penney earns own spot in the doghouse

JC Penney this week rolled out just what the world needs: another Flash microsite for the holidays. I have to look at so many microsites that my expectations are…

December 05 2008

JC Penney, you're a bit too old for the club

So, JC Penney's new back-to-school campaign by Saatchi & Saatchi has been out for a little while, and the whole thing is ripped right from The Breakfast Club (the nicer…

July 24 2008

At JC Penney, teen karaoke beats teen sex

JC Penney's Rock Your Look online karaoke promotion ties in with the Teen Choice Awards. The winner gets to present an award at the show. The show and the…

June 30 2008

More fun with fake JC Penney commercials

Above is another JC Penney spot posted on the Web site of Epoch Films and, according to Silicon Valley Insider, also unapproved by the retailer. The spot is posted on…

June 25 2008

JC Penney horrified/thrilled over fake spot

Surprising almost no one, the JC Penney spot with the two horny teens practicing speed-dressing in preparation for interrupted make-out sessions, which won a bronze Lion at Cannes last week,…

June 24 2008

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