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Topic: Jc Penney

JCPenney Returns to Sales Strategy Online, but Struggles Persist Retail giant now pitching three deals a day, per researcher

One month after JCPenney fired top exec Ron Johnson and brought Mike Ullman back as CEO, the retailer reportedly says it expects year-over-year Q1 revenues to be down 16 percent…

May 8, 2013, 11:11 AM EDT

JC Penney Cans Ron Johnson, Brings Mike Ullman Back CEO shake-up at struggling retail brand

JC Penney's board ousted CEO Ron Johnson today and replaced him with his predecessor, Mike Ullman. Johnson, a former Apple exec, took over the struggling retailer's leadership 17 months ago and…

April 8, 2013, 6:59 PM EDT

Jcpenney Gets All Patriotic With Its New Logo Square design reminds customers to 'frame the things they love'

Resist the urge to salute as you admire jcpenney's spanking new logo, a lovely red square with a superimposed blue square that's intended to evoke JCP's proud American heritage and…

January 27, 2012, 3:03 PM EST

JCPenney Accused of Sexism Again With Phoebe Cates Spot 'Fast Times' scene offends

JCPenney, have you learned nothing lately? The answer will be obvious once you watch this new commercial, via Saatchi & Saatchi in New York, for men's clothing sold at the…

October 3, 2011, 2:03 PM EDT

JCPenney Pulls T-Shirt Celebrating Girls 'Too Pretty to Do Homework' Retailer grovels on Facebook

And now for your social media shit storm of the day: JCPenney is madly backtracking and apologizing on Facebook for selling a T-shirt that reads, "I'm too pretty to do…

August 31, 2011, 12:21 PM EDT

JCPenney Taps Head of Apple Retail Stores as New CEO He has $50 million riding on his success

The head of Apple’s retail stores, Ron Johnson, has been lured away to take a top position at JCPenney. In a press release, JCPenney said that Johnson, who has held the…

June 14, 2011, 3:27 PM EDT

JCPenney back in the doghouse once again

JCPenney had some success last year with its Beware of the Doghouse holiday campaign. Yes, the Web site got millions of views. But I knew it had broken…

November 23, 2009, 10:01 AM EST

JC Penney earns own spot in the doghouse

JC Penney this week rolled out just what the world needs: another Flash microsite for the holidays. I have to look at so many microsites that my expectations are…

December 5, 2008, 7:26 AM EST

JC Penney, you're a bit too old for the club

So, JC Penney's new back-to-school campaign by Saatchi & Saatchi has been out for a little while, and the whole thing is ripped right from The Breakfast Club (the nicer…

July 24, 2008, 9:54 AM EDT

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