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Jack White Floats His New Song Away on 1,000 Helium Balloons Atmospheric distribution model

It's the new thing these days—floating your new media creation away on a balloon. In February, EA and Bioware sent copies of Mass Effect 3 into near space via weather…

April 19, 2012, 1:19 PM EDT

White Kicks Off AmEx's Annual Concert Series Rock star to play first ‘Unstaged’ livestream this year

Jack White and American Express might seem an unlikely pair. But they’ll be sharing the spotlight this month by way of the credit card brand’s Unstaged concert series. The former White…

April 16, 2012, 9:30 AM EDT