It’s the Great Pumpkin, Charlie Brown | Adweek It’s the Great Pumpkin, Charlie Brown | Adweek
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Topic: It’s the Great Pumpkin, Charlie Brown

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More Tricks Than Treats: November Sweeps Begin on Halloween Ratings predictably meager as HUT levels plummet

By a quirk of the calendar, this year’s November sweeps began on Halloween night and will end on the night before Thanksgiving. Bad news, good news. In kicking off on an evening…

November 1, 2013, 3:01 PM EDT

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