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Topic: Iris

Cheil Rounds Out Its Portfolio With Iris Deal

Welcomes a retail marketing specialist to the family

Cheil Worldwide's investment in retail marketing specialist Iris further rounds out the portfolio of agencies that Cheil has amassed in the past five years. Since 2008, the South Korean company has…

Mini Flashes Personalized Billboard Messages at Drivers of Its Vehicles

How are you today?

I sometimes think billboards are watching, beaming out messages meant just for me. Then I get back on my meds, and everything seems fine. Anyway, BMW's Mini, as part of…

Atlanta's Most Infamous Stripper Pimps Charity Advertising Contest

Blondie puts her sensitive side to work

The Creative Circus, Atlanta's advertising school, has hired the most famous, perhaps infamous, stripper in town to pimp its do-goody-goody advertising contest known as A+, where all the winners receive…

Prankvertising: Are Outrageous Marketing Stunts Worth the Risks?

Liabilities galore

You’re waiting for the elevator in an office building, minding your own business, perhaps lost in thought. The door slides open and, wham! You’re confronted by a scene of intense…

Portrait: Iris

The New York offshoot of London's Iris Worldwide combines digital, social, retail and experiential

Specs Who From left, managing director Sarah Aitken, CEO Americas Jeremy Cochran, cd Tim Clarkeand director of strategy Esty Gorman What Marketing, advertising and experiential agency Where New York offices One of the most…

Wonderbra puts up 3-D billboard in London

Wonderbra, that tireless seeker of new ways to make breasts look larger, has unveiled its most logical advertising execution to date—a 3-D billboard in London which reportedly makes Brazilian…

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