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Topic: Iphone

Pandora Says Its Mobile Video Ads Are Heating Up With Brands

Taco Bell, BMW run pilot; local brands testing waters

Pandora's earnings call later today, per predictions, should include a boost in mobile revenues as it adapts to digital music listeners' shift from desktops to smartphones. And while mobile audio…

More Than Half of America Has a Smartphone

Still a luxury with older generation

It's official: Smartphones are no longer a niche product. For the first time since the Pew Research Center starting tracking smartphone ownership, more than half of American adults now own…

How Filmmaker Casey Neistat Gets Away With Murder

Director does his own thing for Nike and Mercedes

Specs Who Casey Neistat Age 32 New gig Freelance commercial director Old gig Commercial director, HSI Productions You mostly make unbranded videos. How did you get into branded work? I met Andy Spade in 2002 or…

When Not Meditating, Kate Walsh Binges on TiVo

Onetime star of Private Practice

Spec Age 45 Accomplishments Starred as Dr. Addison Montgomery on ABC’s Private Practice and Grey’s Anatomy; founder of beauty/lifestyle brand Boyfriend Base Los Angeles What’s the first information you consume in the morning? I’ve…

Ad of the Day: Samsung

Dad may be the swaddle master but the kid has him beat in this Galaxy S4 spot

There is no one—and I mean no one—less cool than a new parent. The arrival of a newborn instantly transforms the late-night partier into a midnight feeder, and designer duds…

On the Set of Mad Men, Everyone Plays Cribbage

Kevin Rahm explains

Who Kevin Rahm Age 42 Accomplishments Stars as ad exec (and amateur pilot) Ted Chaough on AMC’s Mad Men; previously played Lee McDermott on ABC’s Desperate Housewives and Kyle McCarty on CBS’…

Your Kids Have the Same Media Habits as You Do

Growing up digital

When it comes to technology, you don't stand a chance against your kids. Born into a digital world, tweens—those age 7-13—have unprecedented access to devices and gadgets. Half of 10-…

A Very Brief History of Web Video

From lonelygirl15 to billions of viewers

December 1995-January 1999 After seeing Trey Parker and Matt Stone’s short Spirit of Christmas, TV exec Brian Graden commissions a second video he distributes to friends on VHS. The video—and…

Men Are More Likely Than Women to Use Mobile Shopping Technology

Gets it done faster

When it comes to mobile shopping, the gender gap is alive and well. Data from the DDB Life Style Study looked at mobile shopping patterns by gender and found that…

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