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Topic: Iphone

This Bold Motorola Ad Has Some of the Most Damning Anti-Apple Copy We've Seen

'Skip the sevens,' advises an aggressive new campaign

In the mid-aughts, Motorola's Razr was the it phone. Until the iPhone came along. So, it's easy to imagine Motorola's excitement when the competitor that knocked it down seems to be…

Apple's iOS 10 Update Is Incapacitating iPhones

You might want to hold off on that download

Hey, iPhone users, if you were excited to see Apple's iOS 10 makeovers for Apple Music, Maps, Health Kit, emoji sticker packs, etc., stop right there—don't even move another finger.  There appears…

9 Digital Marketing Stats From the Past Week That You Need to See

Pumpkin spice and podvertising to Snapchat's impact

It was an unusually good week in digital marketing stats, with some numbers proving to be surprising and others mind-boggling.  The following nine stats in particular caught our eye: 1. The pumpkin spice…

This Week’s Must-Haves: Instagram's Favorite Pool Toy Gets an Artsy Upgrade

Plus, tropical-inspired loungewear and a totally chill iPhone cover

This week, the Adweek staff is highlighting fun summer accessories including a giant swan float, patio umbrella and watermelon keg kit. Take a look!

Camera Store Mocks Photos Taken With Phones in Spoof of Apple's iPhone Ads

Get a proper DSLR camera today

Apple's "Shot on iPhone 6" print and outdoor ads, featuring real photos taken by real iPhone 6 users, has been very popular since its launch in early 2015, even picking…

This Week's Must-Haves: a Smart Pill Dispenser for the Entire Family

Also, stay cool with an app-enabled AC unit

This week, the Adweek staff showcases must have gear ranging from a high-tech pill dispenser that organizes and tracks medications for the entire family and an analog instant camera that…

Apple Watch Sales Eclipsed the iPhone in Its First Year, but Agencies Have Already Moved On

Marketers haven't seen payoff yet

One year after making a splash as the next "it" device for marketers, Apple Watch has slipped noticeably in the estimation of many marketers. Earlier this week, Apple reported it has…

7 Reactions to Whether the New, Smaller iPhone Is Bad for Mobile Advertising

Agency and tech players weigh in

Apple today announced its smallest smartphone ever in the iPhone SE, which comes in at 4 inches and is a cheaper alternative (starting at $399) to the company's iPhone 6S…

Ad of the Day: Cookie Monster Bakes, and Frets, and Pleads With Siri, in Funny iPhone Ad

Patience is not his virtue

Apple didn't use celebrities in its early iPhone advertising, preferring product demos that showed what the device could actually do. That's all changed in recent years, of course—as Apple learned…

Who Are the Year's Best-Loved Brands? Hint: Half Are Probably Younger Than You

Digital is dominating in the battle for hearts and minds

Conventional wisdom holds that it takes decades of hard work for a company to become the most respected in its field. Maybe that’s still true, but consider this: half of…

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