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Topic: Ipg

Michael Hayes Leaving Initiative Media veteran will become UberMedia's chief revenue/marketing officer

Michael Hayes, president of digital communications at Initiative, has left the company. Effective July 1, Hayes joins UberMedia as the company's new chief revenue and marketing officer. Hayes spent the last nine years…

June 5, 2013, 3:39 PM EDT

Search for New Draftfcb Boss Takes Hard Road An outsider may be the best bet for realizing the potential of the merger

Draftfcb’s search for a new global CEO has only gotten harder. Since parent company Interpublic Group began seeking candidates late last year, the agency has lost its grip on key brands…

February 12, 2013, 6:15 AM EST

Initiative Named Media AOR for Roadside Attractions Will handle planning, buying and digital marketing operations

In the midst of Hollywood awards season, IPG's media agency Initiative will be working with an Academy Award-winning client. Initiative has announced that it will be the media agency of…

January 18, 2012, 3:04 PM EST

David Rosenberg Joins IPG Media Lab Mediabrands adds a new managing partner

Mediabrands on Wednesday named David Rosenberg to the position of managing partner of IPG Media Lab. Rosenberg will report to Quentin George, chief innovation officer of Mediabrands.  Rosenberg joins Chad Stoller…

January 4, 2012, 4:13 PM EST

Thanks to Facebook, IPG Has a Strong Quarter Holding company sold half of its stake in site

Interpublic Group can thank its wise investment in Facebook for strong third quarter financial results. After selling half of its stake in the social network in August for $132 million,…

October 28, 2011, 10:33 AM EDT

IPG, Top Omnicom Creative Launching Agency Together Jimmy Smith will run Amusement Park Entertainment

A top creative director from Omnicom shops has struck a deal with the competition to launch a new agency. On Tuesday, IPG announced that it's entering into a joint venture…

October 4, 2011, 2:49 PM EDT

Is Michael Roth the Right Leader for IPG? Stock plunge could be sign of deeper trouble

The recent nosedive taken by Interpublic Group’s stock has led investors to offload their shares in droves—a fire sale that raises questions about IPG’s leadership and future. Shares of IPG reached…

September 14, 2011, 6:50 AM EDT

CEO: IPG Had 'Confusing' Second Quarter Analyst upgrades, weak revenues make for mixed results

Interpublic Group has just gone through "a confusing quarter," chairman and CEO Michael Roth admitted on a conference call with analysts Thursday. IPG, which enjoyed upgrades from Moody’s and Standard &…

July 28, 2011, 11:23 AM EDT

Getting Ad Briefs Down to a Science New Web service helps marketers create and manage assignments

Ad briefs—the physical assignment a client sends to its agency confirming details of a campaign—are a pain for both parties involved. Agencies complain they’re too vague; clients lose time and…

June 14, 2011, 6:50 AM EDT

Omnicom is greener than IPG (by a shade)

Omnicom takes top honors in Newsweek's Green Rankings 2009 report—among ad holding companies, that is. It is quite a bit back in the pack, at No. 472, out of…

September 30, 2009, 9:38 AM EDT