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Topic: iOS

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Almost Extinct, Flappy Bird Priced on eBay for Thousands Fans look to profit after developer drops hit game

How much would you pay to play Flappy Bird? That’s a question new fans must ask themselves, now that it’s no longer available for free via app stores. The developer…

February 10, 2014, 1:32 PM EST

This Tech Startup Helps Businesses Reach Potential Customers With Apps Redemption rates over 40%

Specs Who Co-founders Brent Gilmore, CEO; and Katie Pietrowski, COO What Activity-based mobile ad platform Where Co-working space in Back Bay, Boston HighFive is the company behind devkit software that apps can download to…

September 19, 2013, 9:44 AM EDT

A Very Brief History of Web Video From lonelygirl15 to billions of viewers

December 1995-January 1999 After seeing Trey Parker and Matt Stone’s short Spirit of Christmas, TV exec Brian Graden commissions a second video he distributes to friends on VHS. The video—and…

April 29, 2013, 10:06 PM EDT

Tumblr Finally Adds Ads to Mobile Apps Sponsored posts now appear in users' dashboards

A year after introducing sponsored posts to its desktop platform, Tumblr has finally integrated these ads into its iOS and Android apps, Forbes reported. Tumblr's Radar ad units are responsible for…

April 23, 2013, 2:21 PM EDT

Brand Advertisers Coming to Mobile Despite Ineffective Rich Media Ads Mobile messages outperform online but prices lag

A couple years ago, rich-media ad units were all the rage. Oh snap! Videos and expandable banners and Twitter streams and buttons on top of buttons. "How can consumers and…

January 15, 2013, 7:00 AM EST

White House Updates Mobile App in Time for Election App boasts open source code and easy access to live Obama events

Not one to miss out on a digital trend, the Obama White House announced a reboot of its Apple and Android mobile app on Wednesday (Sept. 5) just in time…

September 5, 2012, 5:16 PM EDT

Apple's iOS Delivers 47 Percent of Mobile Traffic iDevices earns pubs $2.49 eCPM, per Opera Software

Apple’s iOS mobile operating system has long been the darling of the mobile ad ecosystem. It arguably created the space—at least in its modern form—and is benefits seem to just…

July 19, 2012, 12:52 PM EDT

Fotopedia Tries to Crack Tablet Ad Model Code Photo encylopedia believes in high-res, nonintrusive ad experience

The jury is still out on how advertisers should approach tablets like the iPad. But the app maker and photo encyclopedia company Fotopedia thinks it has a solution in the…

June 19, 2012, 2:03 PM EDT

Facebook's Top-Secret iPhone Platform 80 developers creating apps for Project Spartan

Facebook has some super-secret plans in the work that could be a threat to Apple's app dominance. TechCrunch is reporting that the social network is working on a new platform—code…

June 16, 2011, 9:01 AM EDT

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