Topic: Interpublic
The San Francisco office of Draftfcb has won the creative account for The Nature Conservancy in California as the group hires an outside agency for the first time. The Interpublic Group…
McCann Worldgroup prevailed in a holding company shoot-out for Zurich Insurance Group, beating contenders that included the incumbent Publicis Groupe and WPP Group. The Worldgroup pitch team represented parent Interpublic…
Reflecting a slowing of business in North America, Havas reported flat first-quarter revenue of $504 million. Organic growth declined 0.9 percent compared to an increase of 3.5 percent in the…
WPP Group, like many of its peers, achieved modest revenue growth in the first quarter of the year, though the percentage was near the top of the class. In U.S. dollars,…
Just as Nielsen wants to eventually broaden its TV ratings to include in-home views across electronic devices, the digital radio industry has designs on modernizing the way advertisers look at…
Interpublic confirmed a reorganization among the ranks of senior management at its Mediabrands unit: UM global CEO Jacki Kelley, has been named North America CEO, president of global clients at…
Two regions down, two to go. Johnson & Johnson is midway through a global review of its media planning and buying business with its decision in the North American market this…
Despite an increasingly tense relationship with parent company Interpublic, McCann Worldgroup chief Nick Brien was surprised and angry when he was told yesterday that his tenure was ending immediately, sources…
Publicis Groupe has reached a conditional agreement to buy the agency LBi for $540 million, ending months of speculation about which holding company—WPP, Interpublic and Omicom being the others—would snag…
Publicis Groupe refuted speculation in the Financial Times that it is planning a bid for American rival Interpublic. In a statement issued on Sunday morning, the French holding company said:…
