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Topic: Interpublic

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Are Ad Agencies the Next Target for Sears Holdings' Cost-Cutting? The company reaches out to holding companies

Sears Holdings has contacted ad holding companies about handling all marketing communications for Sears and Kmart, sources said. Collectively, those brands spent $560 million in media last year—the majority of which…

November 11, 2014, 9:54 AM EST

Office Depot Selects New Agencies McCann, UM take on creative, media efforts

McCann Erickson and fellow Interpublic Group shop UM have won Office Depot’s creative and media accounts, respectively, after a review that began in the summer. The search, which was managed by…

September 30, 2014, 10:27 AM EDT

UM's U.S. Strategy Chief Moves to PHD Will Wiseman follows new PHD U.S. head Nathan Brown

Will Wiseman, the head of U.S. strategy at Interpublic's UM, is joining PHD in the new role of president of strategic communications. The hire of Wiseman, who joins PHD on Oct.…

September 25, 2014, 4:47 PM EDT

Ashley Furniture Taps McCann as Creative Lead Compass Point Media will plan media

Ashley Furniture HomeStore has selected McCann Erickson as the chain’s new lead strategic, creative and social agency, the company confirmed. The Interpublic Group agency pitched the account with corporate sibling Compass…

June 12, 2014, 1:13 PM EDT

MRM's Mclaren Promoted to CEO Succeeds Bill Kolb

Michael Mclaren has proven he can handle MRM//McCann’s top job: A year after he was named president of the global digital marketing and relationship management agency, he’s been promoted to…

April 9, 2014, 2:00 PM EDT

IPG Invests in OOH Tech Firm, ADstruc Holding company's Rapport has working pact

As a part of Interpublic’s investment in technology platform ADstruc, the holding company’s Rapport U.S. unit has agreed to work with the company which enables it to shift purchasing of…

March 11, 2014, 1:36 PM EDT

Microsoft Tells Agencies What They Must Do to Win Its Coveted Global Account Spends more than $1 billion annually in media

Microsoft is in the middle of reinventing itself—and it wants the agencies vying for its global creative and media business to be open to change, too.    The tech giant last year…

March 9, 2014, 8:58 PM EDT

Deutsch Back on J&J Roster With Acuvue Past client link

Past client connections at Johnson & Johnson paid off for Deutsch as it picked up Acuvue from corporate Interpublic sibling McCann Health. Ashley McEvoy, who was named company group chairman of…

October 31, 2013, 11:12 AM EDT

Grey Hires Lampertius as Shopper Marketing Chief Was at Momentum

WPP Group chief Martin Sorrell describes shopper marketing as the next big battleground for retailers in mature markets. In that offensive WPP’s Grey has enlisted Joe Lampertius to work on…

October 23, 2013, 2:21 PM EDT

Tim Spengler Takes On New Clear Channel Role Was previously CEO, Magna Global

Tim Spengler has been named to the new position of president of content marketing and revenue strategy at Clear Channel Media and Entertainment. The 49-year-old was most recently chief executive…

October 21, 2013, 11:54 AM EDT

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