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Topic: Intel

Will.i.am Wins 2013 Honorary Clio Modern Family's Eric Stonestreet to host awards show

The Clio Awards has named musician and entrepreneur Will.i.am the recipient of the 2013 Honorary Clio Award. Since 2009, the best-of-advertising show has granted an Honorary Clio Award, which recognizes exceptional…

April 22, 2013, 6:01 AM EDT

Intel to Shake Up TV Landscape This Year Bold talk on possible end around cable business

Intel has a sizable presence in the consumer electronics market, but outside of those old "Intel Inside" ads, consumers don't consider the chip maker on the level of an Apple,…

February 12, 2013, 2:23 PM EST

How to Win the Super Bowl Paul Venables, co-founder of Venables Bell & Partners, on the challenges of creating ads for the big game

Venables Bell & Partners, which has produced Super Bowl spots for clients like Audi, Vizio and Intel, is a big fan of advertising in America’s most-watched TV event. It’s no…

January 28, 2013, 12:04 AM EST

The 10 Most Watched Tech Ads of 2012 Samsung dominates Visible Measures list with three of the top four campaigns

Take that, Apple fanboys. Samsung blew away the competition, including its nemesis in Cupertino, when it came to the reach of its online videos this year—producing the No. 1 campaign, and…

December 5, 2012, 3:36 PM EST

The Spot: Shapeshifter in Love Intel and Toshiba build an interactive social film around a man who wakes up as someone new every day

IDEA: A man wakes up as a different person every morning—and one day, against his better judgment, he falls in love. It's an intriguing premise—not quite right for Hollywood, perhaps,…

September 11, 2012, 7:29 AM EDT

Ad of the Day: Intel Projector in Tokyo follows up 'Museum of Me' with the more fun-loving 'Me the Musical'

Intel's Museum of Me, created last year by ad agency Projector in Tokyo, presupposed that your online life is so artfully lived that it belongs in a museum—a virtual one,…

August 10, 2012, 1:00 PM EDT

First Mover: Will.i.am The Black Eyed Peas frontman, having conquered hip-hop, now wants to take on Sesame Street

Specs Age 37 New venture LidoKidos You’ve created a new company, LidoKidos, to produce a line of children’s media content. What inspired you?  In 2009, we put out The E.N.D. and “Boom Boom Pow.”…

July 9, 2012, 12:00 AM EDT

Curated Content Gives Brands a Helping Hand Marketers sate their social needs with repurposed news from outlets

Hungry for content to push out into social feeds, a growing number of marketers are adopting strategies that include repackaging articles from news sites on their own sites. For example, in…

June 19, 2012, 12:03 AM EDT

Studio One Launches Content Management Dashboard Platform to aid brands in publishing branded material

As brands delve deeper into the content game, it can be difficult to manage and understand how to best leverage these assets. For many brands, content creation is relatively uncharted…

June 11, 2012, 11:00 AM EDT

Intel Wonders What You Would Do for a Free Ultrabook Challenges unlock notebooks

Intel recently created installations worldwide titled The Temptations that tempted people to do silly or time-consuming things in public to win an Intel Ultrabook. This "What would you do for…

March 27, 2012, 10:04 AM EDT

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