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Topic: Insurance

State Farm Site Lets You Wreak Havoc on Your Own House Type in your address, unleash the alien

Here's a fun way to waste a few minutes of your day. State Farm's new site, State of Chaos, asks for your street address and then uses Google Street View…

October 4, 2011, 12:33 PM EDT

Ad of the Day: Geico The Martin Agency builds a little world around three rowing guinea pigs

Geico is the master of the mini-campaign. The insurance company still leans fairly heavily on the gecko and the cavemen, but sprinkles in loads of other ad characters and setups…

October 3, 2011, 12:51 PM EDT

State Farm Reprises 'Recover' Ad as Hurricane Irene Exits Cleaning up to Natasha Bedingfield

State Farm has been airing this "State of Chaos (Recover)" commercial, which first rolled out in June, quite a bit in the past 24 hours. It's a ghostly little ode…

August 29, 2011, 8:00 AM EDT

Swedish Insurer Still Magically Making Everything Better Burglary spot follows burned-out toy store

Do you believe in magic? Forsman & Bodenfors and director Adam Berg play visual tricks once more—with movable sets and deft camerawork instead of CGI—in this Swedish spot for If…

August 18, 2011, 10:58 AM EDT

Ad of the Day: State Farm Are you and your family safe from giant marauding alien robots?

Insurance will certainly come in handy when the aliens arrive and start really messing with our suburbs. This visually impressive, and actually quite amusing, action-movie parody from State Farm and DDB…

August 17, 2011, 11:42 AM EDT

Does This Farmers Insurance Ad Get Its Physics All Wrong? Eggheads say yes, agency says no

In case you're laboring under the delusion that advertising is rocket science, a pair of physics teachers want to set you straight. The eggheads—Dale Basler and Rhett Allain, writing in…

August 11, 2011, 3:42 PM EDT

Do Not Hand Your Children Off to Robots, New Geico Ad Warns

Geico is back with a few new spots, taking a break from the "hypothetical questions" shtick in favor of strange money-saving situations. King among the new ads is "Robot Daycare,"…

August 3, 2011, 1:24 PM EDT

Thai Life Insurance Ad Will Leave You a Blubbering Wreck

Man, advertising doesn't get much more throat-lump-inducing than this. Oh hell, go ahead and weep uncontrollably at your desk, it's OK. Another tear-jerker in a long line of tear-jerkers for…

July 28, 2011, 11:18 AM EDT

Ad of the Day: If Insurance Adam Berg brings good old-fashioned magic to Swedish toy-store spot

Computers are great for accomplishing visual tricks, but sometimes they leave behind that artificial sheen. The easiest way to make action seem real is to make it real. Well, not…

June 29, 2011, 12:16 PM EDT

Ad of the Day: Allstate Mayhem is back, and now he's a biker

Dean Winters reprises his role as Allstate's ubiquitous personification of "Mayhem," lurking perpetually around the corner. In the past, he's manifested the myriad dangers of car ownership—as a deer caught…

May 3, 2011, 10:22 AM EDT

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