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Topic: Innocean

Hyundai's Daily Twitter Followers Spike 40% During World Cup Automaker beats Adidas, Budweiser on chatter

With the World Cup wrapping up on Sunday, Hyundai and its agency Innocean are releasing social data that indicate the carmaker’s fútbol-themed campaign scored big with social media in the…

July 11, 2014, 5:23 PM EDT

Hyundai’s Times Square Billboard Goes Digital for World Cup Build Up Campaign powered by Tumblr

Tumblr will be making a big splash in New York's Times Square, taking over Hyundai’s massive billboard today as part of its ambitious World Cup sponsorship campaign. It’s the first…

June 9, 2014, 1:41 PM EDT

Ad of the Day: Hyundai's Two Super Bowl Ads Are Simple, Cute and Fun Johnny Galecki's commercial debut

Sometimes it's the understated celebrity cameos that do the trick on the Super Bowl. Johnny Galecki certainly fits the bill, and has picked a good time to make his commercial acting…

January 27, 2014, 11:05 AM EST

Hyundai Giving Away Another Zombie-Proof Survival Machine in Latest Walking Dead Tie-In Better than a stick

The new ad in Hyundai's ongoing tie-in with AMC megahit series The Walking Dead features a scruffy bunch of zombiepocalyse survivors who could pass for Woodbury refugees taking shelter with…

October 15, 2013, 3:24 PM EDT

Kia's Man and Woman of Now: Two of the Most Irritating Ad Characters Ever But you will remember them

Australian yuppie hipsters … crikey, who better to pitch cars in Kia commercials? The answer appears to be anyone, judging by the pervasive negative reactions to the automaker's "Man of…

July 10, 2013, 10:08 AM EDT

Hyundai Remixes Bob Marley's 'Three Little Birds' for New Ad But every little thing isn't quite all right

Hyundai is getting a lot of coverage for putting Bob Marley's "Three Little Birds" in an ad for its Assurance Connected Care in-car customer-service program, largely because the late reggae…

May 15, 2013, 9:26 AM EDT

Yet Another Car Ad Depicts Failed Suicide to Promote Clean Emissions Grim theme won't die

UPDATE: Holly Brockwell, a British advertising creative whose father committed suicide in a car, wrote a heartbreaking blog post in reaction to this ad that has been shared widely this…

April 19, 2013, 9:45 AM EDT

RAM's 'Farmer' Voted Best Super Bowl Spot in YouTube's Ad Blitz Contest Budweiser, Samsung, Jeep, Hyundai are runners-up

And on the ninth day, God looked down and very much enjoyed RAM's "Farmer" commercial on the Super Bowl. The stunning two-minute spot for Chrysler's truck division, created by The Richards…

February 16, 2013, 8:15 AM EST

Hyundai Beats Rivals on Track, Consoles Them With Sympathy Cards Mock succor in print ads

Hyundai and its agency, Innocean, are so proud of the Genesis Coupe R-Spec, and so unaware of the concept of a sore winner, that they made four "sympathy card" ads…

November 5, 2012, 9:37 AM EST

Ad of the Day: Hyundai Wes Anderson brings his trademark visual style to zany spots for the 2012 Azera

Film buffs who happen to catch the new spots for the Hyundai Azera premiering during this Sunday's Oscars telecast might think the car manufacturer (which happens to be the official…

February 23, 2012, 2:00 PM EST

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