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Topic: Hulu

The Web Is a Lab for Marketable TV Content, and Vice Versa Shows are increasingly ping-ponging between platforms

The lines between digital and linear distribution are a lot less blurry than advertised when it comes to the business models of cable television and the online space, but content…

September 25, 2013, 6:54 AM EDT

Hulu's Renewal of The Awesomes Promises Stability Original Web series lands a second season on streaming service

Seth Meyers' offbeat superhero cartoon The Awesomes has lived up to its name as far as the brass at Hulu are concerned: the show has been renewed for a second…

September 19, 2013, 5:43 PM EDT

AOL Stands Out Amidst Tepid NewFront Market Web video continues to surge, but big content deals lag

Seventeen NewFronts and a few months later, it’s fair to say that the market for original Web video series has been quiet. The TV upfront, while not spectacular, was once…

September 17, 2013, 6:00 AM EDT

Hulu, ABC Testing Programmatic Video Ad Selling (Updated) GroupM's Xaxis rolls out TV-style buying offering

To date, companies like Hulu and ABC have had little reason to not sell their video ad inventory the old-fashioned way, i.e. directly to buyers, since demand has been so…

September 9, 2013, 12:00 AM EDT

Hulu Nabs New Original Series From Lionsgate Wilfred creators sell 10 half-hours to streaming service

Hulu has ordered 10 episodes of a new scripted supernatural comedy called Deadbeat from Lionsgate, with all episodes directed and exec produced by TV producing vet Troy Miller (credits include…

August 27, 2013, 2:17 PM EDT

You Can Now Watch the Criterion Collection Print of 'Eraserhead' on Hulu Hi-def classics available via streaming service

Since February of 2011, Hulu has played host to the ne plus ultra of classy home video companies: The Criterion Collection, manufacturer of high-end editions of everything from The Seven…

August 16, 2013, 2:01 PM EDT

The Awesomes Is Kinda Awesome New Hulu original echoes Arrested Development, Family Guy

Saturday Night Live veteran Seth Meyers' Hulu-exclusive creation The Awesomes is an homage to Saturday morning superhero cartoons—but for adults. With a world built in the vein of The Incredibles—except that the…

August 9, 2013, 12:00 AM EDT

At Comic-Con, Brands Join Forces for Big Activations Think of it as a team-up

With the expenses of travel, lodging, venue rental and (of course) the challenge of outdoing your competitors, San Diego's Comic-Con is a place for strange bedfellows—and not just the couple…

July 21, 2013, 10:25 PM EDT

Hulu Still Searching for That Signature Hit Buzz lacking for The Awesomes, but Mother Up is perking up, per NetBase

Now that Hulu isn't getting sold and its broadcast-net parents are pledging to invest $750 million in the video site, the talk is that Hulu will focus on its subscription…

July 17, 2013, 12:00 AM EDT

Is Now the Time for CBS to Jump on Hulu? Post-sale might be the moment for Moonves to pounce

Now that the Hulu non-sale is over(ish), is this the perfect time for CBS to jump on board? Or is it actually the worst time? From the start, CBS has resisted…

July 16, 2013, 12:01 AM EDT

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