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Topic: Huge

What Digital Creatives Keep on Their Desks: Poop Emojis, Alien Sculptures and Axes

From inspiring to just weird stuff

If there's one thing agencies are known for, it's a quirky work environment that's a far cry from typical corporate offices—including some seriously creative decor.  Adweek snooped around a handful of…

As the Tech Industry Grows and Diversifies, Digital Agency Dress Codes Now Range 'From Hobo to GQ'

Just don't be basic

When Andrea Bredau, managing director of talent at Huge, brings in job candidates, she tells them not to wear suits. Take note, newly minted college grads winding down your summer vacations and…

Digital Agencies Are Still Amped for Apple Watch Despite Recent Scrutiny

Wall Street worries about scale; marketers stay patient

During Tuesday's quarterly earnings report, Apple did not reveal how many smartwatches it has sold since the gadget's wide release in nine countries on April 24. The dearth of particulars…

Birchbox's Monthly Deliveries Will Give Virtual Reality a Fascinating Test Run

Combining cutting-edge tech with direct mail

Online beauty retailer Birchbox is the latest brand to take virtual reality for a spin. In August, subscribers to Birchbox Man, a monthly service providing grooming-product samples, will find a…

Redefining Mobile: Smartphones, Tablets Increasingly Have Separate Ad Budgets

Consumer habits are changing as larger phones gain popularity

As the Samsung Galaxy and iPhone 6 have introduced larger smartphone screen sizes to the masses, folks don't seem to be lugging their tablets around as much. But often a…

As Meerkat's User Growth Explodes, Here Are 4 Tools Marketers Want ASAP

Agencies weigh in on what should be next

Meerkat, the South by Southwest darling, surpassed the 300,000 user mark around four days ago and stated on March 15 that it was growing 30 percent daily. Today, the one-month-old…

With Apple Watch Ads and Apps, the Key for Marketers Will Be Restraint

Agency leaders warn against treating it as a smaller smartphone

And you thought making a killer ad for a smartphone was tough. With today's unveiling of the Apple Watch, marketers are facing the realistic possibility of a looming smartwatch era that will…

Brands Are Already Shoveling Out Real-Time Marketing Around #Blizzardof2015

But as conditions worsen, social strategists warn to watch your tone

Brands are wasting little time tweeting around #Blizzardof2015 and #Snowmageddon2015, two hashtags already trending nationally. Toyota and GoToMyPC, a mobile app, are buying Promoted Tweets around the hashtag, while DiGiorno, Red…

6 Marketing Experts Tell You What You Need to Know About CES 2015

A chat with the smartest people in the room

Given the mass and scale of CES, everyone could use a shortcut to the big takeaways of the three-day tech extravaganza. Most agencies attending CES ran curated tours of the…

Concerns About Privacy and Data Collection Starting to Ease at CES

Huge D.C.'s managing director credits improved value exchange

As one Consumer Electronics Show conventioneer put it this week, with the rapid development of connected technology creating massive streams of personal—and potentially hackable—data, the Internet of Things should really…

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