Advertisement

Topic: Horizon Media

The New Movie Studio Behind The Gift Hires Horizon

STX Entertainment's first film comes out in July

Media spending behind STX Entertainment—Horizon Media's newest account—is likely to be relatively modest this year, as the new movie studio plans to release just two films in 2015. The slate comprises…

Horizon Beats the Odds to Keep NBCU Business

Telemundo, NBC Universo stay put after pitch

It's rare to keep business that goes into review, but Horizon Media has surmounted the odds by retaining NBCUniversal networks Telemundo and NBC Universo. Horizon, an independent, has worked for the networks…

CarMax Awards Its Media Business

Horizon wins pitch against OMD, Vizeum

CarMax has awarded its media planning and buying business to Horizon Media, the automotive retailer confirmed.  The selection came after a review in which OMD and Vizeum were the other finalists,…

How Havas Worldwide Won the Edible Arrangements Account Without a Pitch

A former client and some solid project work made an RFP unnecessary

Score one for leveraging past relationships. In 2010, when Havas Worldwide CEO Andrew Benett was CEO of sister shop Arnold, that agency pitched and won CVS' creative account. The retailer's chief…

After You See This Virtual Tour of Horizon Media, You Might Want to Work There

Agency has a theater and yoga studio

At the corner of Grand and Varick streets lies One Hudson Square, an Art Deco factory-turned-office building that won landmark status last year. It's also home to Horizon Media—one of…

When Clients Let Media Agencies Take Risks, Good Things Happen [Updated]

Presenting Adweek's 2014 Media Plan of the Year winners

After sifting through hundreds of entries, Adweek is happy to present the 18 winners of the 2014 Media Plan of the Year competition. Creativity, innovation and risk-taking set these successful…

The Week's Best Parties: From New York to Paris

Celebs rubbed shoulders with the industry's brightest at Advertising Week and beyond

Actor Kevin Spacey and SapientNitro CMO Bill Kanarick at the shop's Idea Exchange event.

Horizon Lands Turner's Media Buying Business

Broadcast spends about $150 million on media annually

Turner Broadcasting has awarded the bulk of its media buying business to Horizon Media after a review, confirmed Dennis Camlek, svp of Turner.  The broadcaster's entertainment and news networks, including Cartoon…

Guitar Center Hires a New Agency For Media

Starcom inherits business from Horizon Media

The Los Angeles office of Starcom has won Guitar Center's media business after a review.  The Publicis Groupe shop will take over planning, analytics and buying for the retailer from Horizon…

This 4A’s Group Uses Its Talents to Solve Real-World Problems

They’re ADvocates for change

Specs Who Founders Monisha Tripathi (bottom row, far left), Lauren Johnson (middle row, third from right), Jessica Merrell (top row, far left) and Jenny Hoffman (middle row, fourth from right), surrounded…

Advertisement