Topic: History
A+E Networks owns History, A&E and Lifetime and clearly feels like it's about time it got some respect. At a blowout presentation at Lincoln Center in New York, the network's ad…
Mad Men may be the ultimate critical darling and The Walking Dead a relentless devourer of GRPs, but the most transformative show on basic cable is actually a broadcast hand-me-down. According…
As a pioneer in understanding the importance of emotionally connecting to viewers, Lifetime was the first TV network to recognize the power of women, the complexity of their lives and…
Across demographic segments, brand preferences often vary widely. Parents like budget-friendly brands like Subway and Target, while online/tech giants lead LGBT consumers’ list. Democrats are fans of PBS while Republicans prefer…
History is placing a big wager on the Super Bowl, plunking down millions for a 30-second spot in the NFL’s showcase game. The high-flying cable network will air a promo for…
Television is a football-delivery mechanism that occasionally transmits the odd episode of NCIS, so it should come as no surprise that National Football League and college games accounted for the…
Colorado's FirstBank illustrates the foolhardiness of trying to get rich quick in this new campaign by ad shop TDA. A spot called "History Lessons" skewers quick-wealth schemes ranging from "Tulip…
Rival cable channels cannot conquer USA Network, they can only hope to contain it. With less than a week to go before the sun sets on another summer TV season, USA…
TNT has re-upped the underwhelming freshman buddy dramedy Franklin & Bash for a second season, ordering up another run of 10 episodes. The series, which stars Mark-Paul Gosselaar and Breckin Meyer…
A record turnout for its coverage of the NBA Playoffs secured a big second-quarter ratings win for TNT, which held off rival USA Network across all the top TV demos. According…
