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Topic: Hill Holliday

Dunkin' Donuts' Top Twitter Fans Star in New Ads CMO John Costello shows rough cuts at ANA conference

Dunkin' Donuts has been on a roll with social media lately, debuting one of the first Vine-based TV spots in history last month. So forgive the brand's marketing chief, John…

October 5, 2013, 2:56 PM EDT

Liberty Mutual Cuts List in Creative Review Down to 4

Liberty Mutual has narrowed the list of contenders in its creative review to include mcgarrybowen, Mullen, Havas Worldwide and incumbent Hill Holliday, sources said. McCann Erickson was cut from the search…

September 11, 2013, 5:02 PM EDT

Dunkin' Donuts Is Launching the First TV Ad Made Entirely From Vine Eating up the 'snackable' inventory

During this evening’s Monday Night Football pregame show on ESPN, Dunkin’ Donuts will run what’s most certainly the first TV ad made entirely from a single Vine—Twitter’s popular six-second social…

September 8, 2013, 10:07 PM EDT

Hill Holliday Names a New Strategy Chief Graham Ritchie hails from Publicis Mojo in Auckland

Hill Holliday’s new chief strategy officer is a New Zealander who’s entering the U.S. market for the first time. Graham Ritchie spent the bulk of his career in Australia and New…

August 8, 2013, 1:49 PM EDT

Shetty Lands at Digitas Ex-NewsBeast CEO returns to agency world

Digitas has hired former Newsweek Daily Beast CEO Baba Shetty as its chief strategy and media officer for North America. Shetty left NewsBeast in June, after less than a year. There,…

July 17, 2013, 12:51 PM EDT

Commonwealth Angles to Retrieve Silverado Business Assignment had shifted to Leo Burnett in December

Commonwealth is quietly working to regain creative lead on Silverado trucks, a General Motors brand that had shifted from the Chevrolet-dedicated agency to rival Leo Burnett late last year, sources…

June 12, 2013, 3:37 PM EDT

Cadillac Leaves Fallon for IPG Team [UPDATED] Campbell Ewald is part of winning pitch

General Motors has confirmed the hiring of a team of Interpublic Group agencies to handle Cadillac’s creative business. The team comprised leaders from Hill Holliday, Campbell Ewald and Lowe. Hill Holliday…

June 11, 2013, 12:02 PM EDT

Staples Leaves McCann After 9 Years Creative business shifts to mcgarrybowen

Yet another retailer has chosen new horses. Weeks after JCPenney and HHGregg hired new agencies, Staples has shifted its creative and media business to mcgarrybowen and Carat, respectively, according to…

May 28, 2013, 6:40 PM EDT

TripAdvisor Hires Shops for Its First Offline Campaign Fall effort is expected to include TV ads

TripAdvisor is planning its first offline campaign this fall and has hired new agencies to lead the charge. After a review, the travel website has hired The Fantastical to handle creative…

May 20, 2013, 12:53 PM EDT

Hill Holliday's New CEO Discusses Influences Karen Kaplan embodies agency longevity

If there were an award for longevity at a single agency, Hill Holliday’s new CEO probably would win it. Karen Kaplan, named today to succeed Mike Sheehan as the top…

May 13, 2013, 5:26 PM EDT

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