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Topic: HGTV

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How Glass With Chicken Wire Became Trendy The story behind a pricey light’s former life

If you’ve spent any time trying to spruce up your home lately, you might have noticed something interesting. The practice of repurposing old industrial products has become a full-on part…

August 13, 2014, 9:07 PM EDT

A+E Nets' New Lifestyle Channel Is Using Recognizable Stars to Take on Scripps FYI will also use homegrown talent

Its nickname is the Little Bread Corvette, and it’s an edible car, though it might not be appetizing to anyone other than the quirky characters behind the YouTube megahit videos,…

May 12, 2014, 6:22 AM EDT

Scripps Pitches Web Shows With Vanilla Ice and Rev Run Also discloses interesting online data

At Scripps Networks Interactive's first NewFronts presentation, the media company brought out DIY Network stars Vanilla Ice and Rev Run, Food Network celebrity chef Bobby Flay and a few other…

April 30, 2014, 7:37 PM EDT

Trulia's First National Campaign Focuses on Mobile-Minded Women Digital real estate brand spends $45 million

Home buying brand Trulia is launching its first national ad campaign this week, aiming to drive viewers—particularly women—to download the digital real estate brand's mobile app.  "Women have 96 percent of…

March 16, 2014, 11:00 PM EDT

Brian Boitano Stands Strong in Sochi for Gay Rights He prefers watching the Olympics on TV

Specs Who Brian Boitano Age 50 Accomplishments Olympic gold medal-winning skater; member of the U.S. delegation to the 2014 Sochi Winter Olympics; host of Brian Boitano’s Italian Adventure on the Cooking Channel and…

February 20, 2014, 11:02 PM EST

Hearst Is Staking Its Future on an Editor Turned CEO After a record $10 billion year

When SmartMoney made its debut in 1992, it was anything but another staid business magazine. A joint venture of Dow Jones and Hearst Magazines, it mixed humor with provocative stories,…

February 17, 2014, 9:29 PM EST

The Cooking Channel Finds Traction in the Marketplace Presentation is everything

During this year’s advance buying season, clients and agencies are finally getting to sample the Cooking Channel’s ratings and buy guaranteed inventory after two-and-a-half years in the oven. And owner…

August 5, 2013, 10:47 PM EDT

Standard Media Index Survey Dings ESPN, MTV, E! for Calendar Year to Date Major cable networks down year-over-year

Ratings, meet results: advertisers were bearish on ESPN during the first half of the year, but they were nuts for the A+E cable group. Analysts at the Standard Media Index, which…

July 23, 2013, 8:37 PM EDT

Hearst Increases Rate Base for 'HGTV Magazine' Lifestyle title proves a hit so far

Hearst Magazines appears to have a hit on its hands with HGTV Magazine. The magazine launched with a rate base of 450,000, and today Hearst announced that it would hike its…

June 19, 2012, 2:38 PM EDT

Scripps Goes Big With 2012 Upfront Presentation covers new branding initiatives

Scripps Networks Interactive has gained a reputation in recent years for lengthy, early upfront events—last year's breakfast ran into late morning—but this time, the company opted for a much bigger…

April 25, 2012, 12:22 PM EDT

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