Topic: Henkel

Henkel Adds Fallon to Its Creative Roster

Shop takes on the Loctite brand of adhesives

Fallon has outstripped a long list of finalists to claim a spot of Henkel's creative roster—as lead agency on the company's Loctite brand of adhesives. Sources identified the other finalists as…

Right Guard Moves to RT+P

Henkel deodorant awards agency lead N.A. creative duties

Philadelphia-based Red Tettemer + Partners was awarded lead North American creative responsibilities for Right Guard deodorants, Adweek has learned. The brand, owned by packaged-goods conglomerate Henkel, chose RT+P for the work…