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Topic: Hardee's

With Its New 'Partnership Incubator,' 72andSunny Is Now a Matchmaker for Brands

Starting with Carl's Jr. and Call of Duty

72andSunny's latest work for Activision is also its latest work for Carl's Jr. and Hardee's. That's no weird coincidence. In fact, that's the goal of the agency's Brand Partnership Incubator,…

As the McDonald’s vs. Taco Bell Breakfast War Rages On, More Brands Join the Fight

Dunkin' Donuts, Starbucks and Carl's Jr. work on innovations of their own

Free breakfast. It's the latest marketing strategy two fast-food giants are wielding in what has been dubbed "the breakfast war." The stakes are high—fast-food breakfast sales last year rang up $34.5…

Carl's Jr. Is Launching 'Fast-Food's Hottest Burger,' Designed by an Ad Agency

72andSunny takes spicy to the next level

There's a new spicy burger at Carl's Jr. and Hardee's today—the Thickburger El Diablo. And it's being marketed as the "hottest burger in fast food." Created by 72andSunny in Los Angeles,…

Ad of the Day: Paris Hilton Is Back to Wash Cars and Sex-Eat Some Burgers

Carl's Jr. returns to the socialite who started it all

Paris Hilton has almost come full circle, returning to the hypersexualized Carl's Jr. ad campaign that began when she sudsed up a Bentley in 2005. The fast-food chain's strategy of selling…

Carl's Jr. Ad for Sticky Buns Wonders Where You Would 'Pull One Off'

Enjoy these new Cinnamon Pull-Aparts solo

Carl's Jr./Hardee's isn't a shy fast-food chain. But this time they've traded oiled-up models for innuendo. I won't spoil the new spots, but let's just say they aren't too subtle. The…

Carl's Jr. Pounces With a Print and Video Attack as McDonald's Drops Angus Burger

Take it from Andy Puzder

"If you're wondering where the beef is, we have it, and we'd never deprive you of it." Thanks for the tip, Andy Puzder, CEO of Carl's Jr. and Hardee's! Your…

Heidi Klum Is Mrs. Robinson in Carl's Jr.'s Weird Spoof of The Graduate

72andSunny is trying to seduce you

Heidi Klum is the latest person who doesn't eat Hardee's/Carl's Jr. to film an ad for the fast-food chain. The spot, from 72andSunny, which spoofs The Graduate for whatever reason,…

Kate Upton Sinks Her Teeth Into a Hardee's-Carl's Jr. Commercial

A beefy behind-the-scenes look

"My spice I bring to it is lingerie." Thus spake Sports Illustrated swimsuit-issue cover model Kate Upton of her role in a Carl's Jr./Hardee's commercial breaking on Sunday. Truer words…

Carl's Jr. Hamburger God Smites Earth With Beefy Lightning Bolts

Hamblor cooks up Steakhouse Burgers

Here's the ridiculous new David&Goliath spot for Carl's Jr. and Hardee's new Steakhouse Burgers. It stars "Hamblor," the god of hamburgers, who forges the new sandwiches with his bare hands…

Weird Geezers Talk Crap in Hardee's Bologna-Biscuit Ads

David&Goliath has cooked up a quartet of ads for Hardee's new fried bologna biscuit sandwich. The central joke is really obvious, but the "Invisible" and "Botog" spots have the right…

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