Halloween | Adweek Halloween | Adweek

Topic: Halloween

'Halloween' Targets Young and Old as It Returns to Theaters After 35 Years One-week run for John Carpenter classic

There are people like me who didn't sleep for days in the fall of 1978 after seeing John Carpenter's horror classic Halloween. The first few chords of that creepy theme…

September 24, 2012, 1:08 PM EDT

Zombies in Advertising: Oh, the Horror! Corporate America's favorite fiends hunger for your brains, and your wallet

When it comes to scare tactics, advertisers are fond of one rotting, shuffling, foul-smelling, flesh-eating monster in particular: the zombie. In this, they're simply mimicking consumers, who've had an insatiable…

October 30, 2011, 9:07 PM EDT

Student Ads Take Aim at Racist Halloween Costumes 'This is not who I am, and this is not okay'

Inappropriate Halloween costumes are par for the course these days. But one student group has created posters protesting costumes that play off racial and ethnic stereotypes, such as Mexican banditos…

October 26, 2011, 12:55 PM EDT

Hanging Image Dooms Halloween Billboards in Pittsburgh Haunted Hayloft kills ads

When Halloween advertiser the Haunted Hayloft put up a creepy billboard on Pittsburgh's north side this month, it probably figured no one would say boo. But residents in the mostly…

October 18, 2011, 9:37 AM EDT

Target takes heat for downplaying DIY moms

Last year, I lambasted Target’s anti-Christmas Christmas ads. Now it seems some people think the retailer is out to destroy tradition again with a new ad, shown below,…

October 29, 2010, 8:30 AM EDT

You could own the real Snickers ad costume

Gaze upon it in horror, ye mortals, for that is the original costume worn in the shiver-inducing Snickers Halloween spot shown below. Best of all, you can even place a…

October 26, 2010, 5:46 PM EDT

Colonel costume could win you KFC for life

Still looking for a Halloween costume and wishing you could re-use that Tom Wolfe outfit from last year? Then slap on a white goatee, my friend, because you could win…

October 26, 2010, 1:48 PM EDT

Short on bra!nz? Head over to zombie Sears

Just in time for Halloween, Sears has given its website a creative makeover to try and attract the coveted zombie demographic. Zombies are the latest supernatural craze and seem to…

October 25, 2010, 8:15 AM EDT

Digital shop enjoys slaughtering magazines

Carrot Creative, a digital shop in Brooklyn, is using Halloween to celebrate the media industry's woes. It posted this photo on Twitter, showing "digital" stabbing to death magazines…

October 30, 2009, 1:28 PM EDT

Be hilarious! Go as Billy Mays on Halloween

Freshly deceased celebrities are always a big hit on Halloween. There's no shortage of them this year, but for any self-respecting advertising person, the choice is clear: You must…

October 23, 2009, 9:35 AM EDT