Topic: Gyms
North Korean strongman lardass Kim Jong-un should take some advice from New York Sports Clubs: "Exercise reduces aggression and makes you more attractive to others. Join today." The gym franchise,…
You may dream about this, but no one ever does it. Until now. Frank Jonen, who runs his own small Web design company, claims he wasn't paid properly by Fitness…
Planet Fitness is all about making you feel good about yourself, without all the hard-core B.S. of traditional gyms. That attitude is central to the brand's new ad campaign from…
The humble sidewalk chalkboard—it's not the most heralded of advertising media. But Synergy Fitness Club in Jersey City, N.J., has elevated its chalkboard musings to an art form. For several…
This is a nice campaign in a dreary category. Gold's Gym is looking to shed any lingering perceptions that its clientele is mostly steroid-stuffed meathead weightlifters. It had McKinney craft…
An old guy runs on a treadmill. The Grim Reaper runs on the treadmill behind him. Most gyms make you leave your scythe in the locker room. This Crunch Fitness…
People in England (horizontally challenged and not) are voicing their displeasure with the ad above, for the Cadbury House health club, urging people to lose weight—or risk looking…

