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Topic: Guinness

Adweek's Top 5 Commercials of the Week: Jan. 10-17 Inspiring to horrifying. Vote for your favorite spot

In this week's battle of the brands, four spots—for Guinness, Sony, Apple and Duracell—seek to strum an inspired chord within us. But a fourth, for the horror film Devil's Due,…

January 17, 2014, 8:23 AM EST

Ad of the Day: Congo's Sapeurs Star in the Best-Dressed Guinness Commercial Ever Central African elegance

When global marketers portray Africa, the goal is usually humor or pity. Rarely do brands treat Africans as cultural equals, much less as inspirational role models. Breaking that trend is…

January 15, 2014, 12:43 PM EST

Guinness' Wheelchair Basketball Ad Spun Circles Around Competitors in Q3 And Dawn's spot was a slam dunk, too, per Ace Metrix

Guinness' "Friendship" was the most effective TV beer spot during the third quarter, according to Ace Metrix, which also ranked the ad No.1 when comparing how all other brands competed…

October 3, 2013, 10:34 AM EDT

The World's Best Commercials, 2012-13 See the top 21 winners in Film and Film Craft from Cannes

It was a long haul of judging for Sir John Hegarty, Joe Pytka and their jury teams at the Cannes Lions International Festival of Creativity last week. Hegarty's Film Lions jury…

June 25, 2013, 8:59 AM EDT

ESPN Uses Client Testimonials in Its Upfront Diageo, Subway, Macy's

There’s an uncommonly large crowd on hand for this taping of SportsCenter, as some 2,000 observers are huddled around as anchor Hannah Storm winds down the 9:30 a.m. segment. Throwing…

May 12, 2013, 11:18 PM EDT

Top 10 Commercials of the Week: Jan. 18-25 Nike counts on Kobe, Barclays counts your pennies, and you can count on the Guinness clock

This week, Starbucks shows some love for the most hated day of the week, Dean Winters brings more mayhem for Allstate, and Internet Explorer—like many of us—is nostalgic for the…

January 25, 2013, 8:42 AM EST

Top 10 Commercials of the Week: Sept. 28 - Oct. 5 H&M gets weird, Google gets wet, and Expedia comes out strongly in favor of gay marriage

This week, Luvs dipped its toe in controversy with a spot about breastfeeding in public, beer companies beat around the bush with pitches that subtly sold their brews, and Cartoon Network…

October 5, 2012, 8:47 AM EDT

Top 10 Commercials of the Week: Aug. 18-23 Spots that shocked, mocked and invented a holiday

This week, a headless pair of breasts sought to sell scents, we saw a final spot from the late Tony Scott, and The Sun found a way to shine. Many of…

August 23, 2012, 4:28 PM EDT

Ad of the Day: Guinness Saatchi & Saatchi wants you to paint the town black for Arthur's Day

Arthur's Day isn't quite as historic as St. Patrick's Day. The latter has been celebrated for centuries, while the former was invented in 2009 by Guinness as a fabricated holiday…

August 20, 2012, 1:37 PM EDT

First Mover: Trevor O'Brien Deutsch L.A.'s tech honcho still finds time to do some nighttime coding

Specs Age 33 New gig Evp, executive creative technology director, Deutsch LA Old gig Vp, creative technology director, McKinney What does your job entail, exactly? I oversee a team of animators, motion designers, 3-D…

August 9, 2012, 9:42 PM EDT

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