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Topic: Grey NY

Iconic Grill-Maker Weber Taps Grey as Its First Global Agency

WPP shop wins creative review

Grey is firing up the grill for Weber-Stephen Products, taking on the Palatine, Ill., grill manufacturer known for its Sputnik black grills, a fixture in American backyards since the 1950s. Weber,…

Grey N.Y. Resigns E*Trade

Account in Review

After a six-year run, Grey Advertising resigned E*Trade after the client said it was launching an agency review. An RFP went out this week as the first stage of the…

Arnold Wins Avocados From Mexico

Aims to broaden appeal

Mexican avocado producers want consumers to think beyond guacamole and are prepping new marketing initiatives to take the fruit from exotic to everyday use. Avocados from Mexico, the newly-formed marketing agency…

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