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Topic: Greg Andersen

Andersen Is New Rapp L.A. Managing Director

Former top BBH U.S. exec

Greg Andersen is the new managing director of Rapp, Los Angeles, replacing Tony Hobley, who becomes global leader on the agency’s HP client. Andersen was most recently the chief executive of…

Bartle Bogle Hegarty Finds New Chief for U.S.

Patrick Lafferty has a hybrid background

Bartle Bogle Hegarty has reached into McCann Erickson to find a new leader for the U.S. Assuming the role of North American CEO is Patrick Lafferty, who most recently was North…

Fast Chat: Gwyn Jones Discusses BBH N.Y. Moves

CEO seeks flexible model amid roller-coaster ride

Bartle Bogle Hegarty’s New York office has been down this road before. Two years ago, after the losing General Motors’ Cadillac, the agency thinned its leadership ranks, with then U.S.…

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