Topic: GoPro

Red Bull and GoPro Team Up to Create More High-Flying Videos

Exclusive deal dramatically expands relationship

Red Bull and GoPro have informally been in cahoots for years, and today they are publicly declaring a relationship that's expanding in multiple ways. For starters, Red Bull is now…

GoPro's Regional Super Bowl Ad Shows Adventurous Users Hitting Slopes and Hugging Bears

30-second spot set to the Ramones

GoPro has its own Big Game message: "Let's go!" The camera maker known for filming extreme sports and hobbies plans to run a regional Super Bowl ad this weekend (for the second…

Periscope Is Now Livestreaming GoPro Footage

Just in time for the X Games

Action-oriented videographers now have a new venue for broadcasting their daring footage in real time: Periscope.  In a post this morning on Medium, the livestreaming app owned by Twitter announced the…

GoPro CEO Says Someday Soon, Its YouTube Videos Could Have VR Viewing Options

Brand is ready to move swiftly as headsets hit the market

GoPro has built its business around equipping everyday consumers with the tools they need to create jaw-dropping videos. Now, it's betting on 360-degree viewing to keep people watching clips. During YouTube…

GoPro's First Drone, Due Out in 2016, Will Be Called 'Karma'

Flying robot is uplifting news for investors

GoPro recently said it will debut its first drone in early 2016, and now the company has announced the brand name—Karma. On Wednesday, the company made the revelation by pushing a one-minute…

With Amazon Fire, GoPro Adds Another Platform for Its Insane Videos

Tech company continues expansion

Continuing its goal of becoming a full-fledged media company, GoPro has expanded its streaming channel to Amazon's Fire TV and Fire TV stick platform. Rollout to Amazon's customers will begin today…

Marketing on Reddit Is Scary, But These Success Stories Show Big Potential

Survival tips for some of social's toughest terrain

Reddit is often called "the front page of the Internet," but for many brands it's remained a no-go zone, given the likelihood of getting flamed or trolled by anonymous users.…

GoPro Debuts an Awards Platform That Could Mean Serious Cash for Content Creators

$5,000 for best edited clip, for example

GoPro is announcing a weekly program today that awards cash to content creators, including $500 for best photo, $1,000 for top uncut video and $5,000 for best edited clip. All…

Facebook Brings 360-Degree Virtual Reality Videos to News Feeds

Disney and NBC among first to test it

Stars Wars was first to post a 360-degree video. Photo: Facebook Virtual reality is coming to Facebook news feeds. Today the company rolled out 360-degree videos brands and publishers can post to…

Meerkat Just Unveiled a GoPro Livestreaming Feature That Seems Awesome

Real-time views from adventure seekers

Livestreaming app looks to add high-flying punch to its offering  OK, Periscope—your move. Meerkat today revealed a feature that allows its mobile-app users to employ GoPro's high-definition cameras for their livestreams. Now,…