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Topic: Google

How This Agency Cleverly Stopped People From Googling Their Medical Symptoms The right ads at the right time

If you're like me, you type your symptoms into Google every time you get the sniffles or feel the slightest bit under the weather. Well, that plan is ill-advised. It…

November 10, 2014, 10:55 AM EST

So Happy Together? You and Android Lollipop Should Never Be Apart, Ads Say OS connects all your devices all the time

Android wants to be with you. Everywhere. All the time. Is that so wrong? The Google-developed platform doubles down on the "togetherness" theme in work touting its new Android 5.0 Lollipop…

October 17, 2014, 12:55 PM EDT

How Did Google Get a Street View of the Arabian Desert? Well, First It Got This Camel Mapping even more of the world

You're lost somewhere on the planet and freaked out for a second. But then, you remember. Uncle Google can lead you home. Or can he? What if you're in the…

October 9, 2014, 10:49 AM EDT

Google Embeds Itself in NYC With Some Delightful Site-Specific Outdoor Ads 72andSunny searches the city

Google has been running a lovely ad campaign promoting its rebranded mobile app. But some of the best executions have been pretty hard to find—because they've been woven into the…

October 8, 2014, 11:12 AM EDT

A Filmmaker's Dramatic Spec Ad for Google Glass Is Getting Lots of Fans, Including Google 'Captions' shows the power of translation

Can Google Glass help cross cultural boundaries and even save lives? It can in "Captions," a 4-minute short film promoting a translation app currently in development. Writer, director and editor Joe…

September 24, 2014, 10:38 AM EDT

Reggie Watts Has Created Truly Odd Greenpeace Ads Aimed at the Tech Industry 'My grandma clicks dirty'

Reggie Watts yodels, raps, hangs with woodland fauna, floats on a giant leaf and generally goofs around in a quartet of new videos from Greenpeace. The environmental group is sending a…

August 20, 2014, 11:41 AM EDT

Google Thanks Every Teacher on Earth for Helping Kids Discover the Worlds Beyond An unfulfilled dream becomes a lifelong passion

Google thanks "every teacher on Earth" for inspiring students to reach for the stars in this clip that uses space exploration and astronomy as its central theme. Space is a great…

May 9, 2014, 9:36 AM EDT

The 10 Best Brand Channels on YouTube Go Pro No. 1, followed by Six Pack Shortcuts

YouTube has anointed GoPro the No. 1 brand on the site with its inaugural monthly leaderboard. Google quietly released the top 10 YouTube brands this week, looking at the highest…

April 2, 2014, 10:10 AM EDT

Is Google Becoming the Black Market of the Internet? Coalition says it needs to do more to scrub illicit videos

Google is learning what all neighborhood cops know. If you shoo away the baddies from one block, they'll just come back after you leave. The Digital Citizens Alliance, a consumer coalition,…

March 11, 2014, 11:38 AM EDT

Healthcare Giant Pushes 'ABCs of Disease' Videos With Wide Ad Outlay WellPoint tugs at heartstrings with grade-schoolers

WellPoint has debuted a kids-based video campaign called the "ABCs of Disease" that's designed to drive viewers (parents, most likely) to an online hub with its healthcare plans. Major healthcare…

March 5, 2014, 11:35 AM EST

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