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Topic: Goodby, Silverstein & Partners

Nintendo Adds Deutsch L.A. to Its Roster Primary focus will be digital marketing

Deutsch LA has filled the hole where Sony PlayStation used to be. The Interpublic Group shop has joined Nintendo’s roster of creative agencies after a review, the company has confirmed. Principally,…

September 17, 2013, 2:29 PM EDT

YP Touts Its App in New Ads From BarrettSF YellowPages redefines itself for the digital age

Can a 20th century search brand not only survive but thrive in the new millennium? That's the central question facing YP (formerly YellowPages), as the company launches a new campaign from…

September 13, 2013, 12:04 PM EDT

Agency Creates Greatest Ad for an Executive Assistant in the History of Executive Assistants Ready to work for Rich Silverstein?

Rich Silverstein is apparently not an easy boss to have. The notoriously demanding co-founder of Goodby, Silverstein & Partners in San Francisco is looking for a new executive assistant, as…

August 28, 2013, 1:23 PM EDT

Jeff Goodby Sings About Agency's New App, Which Lets You Reach Out and Touch Someone Virtually Good vibrations

The techies at Goodby, Silverstein & Partners' GSP BETA Group have whipped up a new app, which the agency is now promoting in decidedly offbeat fashion. The app is called…

August 27, 2013, 11:31 AM EDT

'Bribe the Senate' Gun-Control Campaign Is Altered Because, Well, Bribes Are Illegal Goodby creatives avoid jail time

A jokey-yet-serious campaign called Bribe the Senate, intended to get the U.S. Senate to at least discuss the idea of mandatory background checks on gun purchases, has hit a legal…

July 25, 2013, 1:09 PM EDT

Droga5 Now Leading Creative for Google's Motorola First ad is print, more to come

Droga5 on Wednesday launches its first work for Google-owned Motorola, a print ad touting the made-in-the-USA credentials of the forthcoming Moto X smartphone. The independent agency will handle lead creative responsibilities…

July 2, 2013, 5:30 PM EDT

Goodby, Silverstein Turns Its Entire Building Into a Declaration of Gay Pride S.F. agency celebrates DOMA, Prop 8 rulings

Not just brands but ad agencies, too, are marking the historic Supreme Court rulings on DOMA and California's Prop 8. As you can see above, Goodby, Silverstein & Partners turned…

June 27, 2013, 2:21 PM EDT

Goodby, Silverstein Brings the Funny for YouTube's First-Ever Comedy Week Ads and masthead hype Sunday's kickoff

To hype its inaugural Comedy Week, which begins Sunday night at 8 p.m. ET, YouTube turned to an ad agency known for generating its share of laughs: Goodby, Silverstein &…

May 18, 2013, 1:16 PM EDT

Goodby, Silverstein & Partners Looks Back on Its 150 Years in Advertising Didn't know they were that old?

Goodby, Silverstein & Partners excels at goofy little in-joke videos about the agency. Here's its latest one—a Ken Burns-y mini-documentary celebrating the agency's 150 years in business, created to mark…

May 8, 2013, 2:18 PM EDT

Jeff Goodby Has Advice for Don Draper Where Chevrolet Is Concerned Multi-agency approach? Hmmm…

Jeff Goodby has some experience teaming up with another agency to work on Chevrolet—an experiment that didn't go so well for him. So, in light of Sunday's episode of Mad…

May 7, 2013, 1:58 PM EDT

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