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Topic: Go Daddy

After Years Away, Gerry Graf Returns to the Heaven and Hell of Making a Super Bowl Ad

Man behind the E*Trade monkey now tackles Go Daddy

Gerry Graf has made more than his share of Super Bowl commercials over the years while working at agencies like Goodby, Silverstein & Partners, BBDO and Saatchi & Saatchi. He's been…

GoDaddy Unveils the First Super Bowl Ad of Its Post-Sleaze Era

Pumped-up Danica just wants a spray tan

GoDaddy, which this fall promised no more sleazy Super Bowl commercials, still shows plenty of skin in its first ad for this year's game—but it's mostly male, and it's absurdly…

Go Daddy Promises No More Sleazy Super Bowl Ads

'We've matured,' says the CMO, as they prep two :30s

A Super Bowl without any racy Go Daddy commercials? You'd have to rewind a decade to see that—or just fast-forward to this winter's game. The Web-hosting company said Thursday that it…

Ad of the Day: Jean-Claude Van Damme Weirdly Keeps the Beat for Go Daddy

'It's go time,' says Deutsch spot

Over the years, Go Daddy has developed a reputation for raising eyebrows with provocative ads starring very voluptuous women wearing very little clothing. The Web-hosting company's latest effort might be…

The Marlboro Man Still Sells Cigarettes

E-cigarettes get tough

It’s one of branding’s eternal truisms that when you find an idea that works, you stick with it. It’s why fatherly CEO Dave Thomas appeared in over 800 TV spots…

All Publicity Is Good for Go Daddy's New Star

After years of solid acting, Jesse Heiman is an overnight sensation

For a commercial that showed a public display of affection, Go Daddy's "Perfect Match" ad on the Super Bowl drew more than its share of the opposite. The 30-second spot,…

Top 10 Commercials of the Week: Jan. 25 - Feb. 1

Our Super Bowl special stars talking animals, supermodels, space babies and the devil

Back in my day, we had to walk barefoot to school in the snow, uphill both ways. Also, we had to wait until the Super Bowl to actually see the…

Bar Refaeli Swaps Spit With Jesse Heiman in Go Daddy Super Bowl Ad

Model, actor require a reported 45 takes

Here's a commercial that might stop your Super Bowl party in its tracks. Go Daddy on Friday unveiled the second of its two 30-second commercials for Sunday's broadcast, this one featuring…

Go Daddy Unveils First of Two Super Bowl Spots, Pushing .CO Domains

Deutsch :30 includes Danica cameo

Go Daddy on Friday posted one of its two Super Bowl ads online—a 30-second spot, due to run at the two-minute warning of the fourth quarter, urging people to register…

Supermodel Bar Refaeli to Star in Go Daddy Super Bowl Spot

Deutsch ad with Danica Patrick being shot today

Go Daddy has found a new girl for its biggest day of the year. The Internet domain-name marketer, a mainstay on the Super Bowl for eight years running, is bringing in…

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