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Topic: Glaxosmithkline

Publicis Groupe Acquires E-Commerce Shop Ohio-based firm will be folded into Razorfish

Publicis Groupe is acquiring e-commerce shop Crown Partners. Following the acquisition, Crown will be folded into Razorfish’s technology platform services, The Wall Street Journal reports. The tie-up makes sense because, as…

July 1, 2014, 2:34 PM EDT

Breathe Right Gallops to the Belmont Stakes, Betting on a Horse Wearing a Nasal Strip New ad and product giveaway

On Saturday, California Chrome will try to become the 12th horse to win the Triple Crown when he races in the Belmont Stakes. But to Breathe Right, his success isn't…

June 6, 2014, 2:12 PM EDT

Women Are Getting More Data Exec Gigs and 4 Other I-Com Takeaways Confab shows that fraud and viewability are hot-button issues

The 5th I-Com Global Summit just wrapped here in Seville, Spain, where a few hundred data marketing execs met to address industry challenges this week. Below are five takeaways from…

April 4, 2014, 5:18 PM EDT

Big Data Players Riff on Instagram Video (and Ukulele) I-Com confab draws brands, agencies

The I-Com Global Summit kicked off this afternoon in Seville, Spain, where brands, agencies and tech vendors are discussing Big Data issues through Thursday. Coca-Cola, GlaxoSmithKline, Johnson & Johnson, Twitter, comScore,…

March 31, 2014, 3:55 PM EDT

Cole & Weber United Adds a New Partner Elizabeth Rowny is a former account chief at TBWA

Cole & Weber United has hired a new fourth partner. Elizabeth Rowny will assume the role of managing director, overseeing client services. She joins the WPP Group shop after four years…

September 19, 2013, 3:48 PM EDT

TBWA\WorldHealth Finds New Chief for New York Seeks to jumpstart office efforts

TBWA has turned to a Sudler & Hennessey leader to jumpstart its WorldHealth operation in New York. At Sudler & Hennessey, a healthcare specialist within Young & Rubicam Group, R. Shane…

July 17, 2013, 10:49 AM EDT

Smoke-Free, No Reservations What's the famed restaurateur Joe Bastianich doing pitching a nicotine patch that's sold at Walmart?

Plenty of big companies boast a celebrity endorser these days, but GlaxoSmithKline scored a coup when it recently signed restaurateur and vintner Joe Bastianich, who runs world-famous restaurants including Manhattan’s…

January 22, 2013, 5:36 AM EST

Ad of the Day: GlaxoSmithKline TBWA crafts a heart-pounding Olympic tribute to drug-free adrenaline

It's rare to to see a drug ad that isn't, at best, bore-you-to-tears dull. But GlaxoSmithKline launched a new spot this week that's actually worth watching. Created by TBWA in London…

July 17, 2012, 10:24 AM EDT

Finally, an ad told from the POV of a vagina!

Random thoughts about this commercial for GlaxoSmithKline's Lactacyd vaginal cream, shot from the point of view of a vagina: 1) It must be Dutch. Ah, of course it is.…

January 12, 2009, 8:09 AM EST

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