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Topic: Gerry Graf

Expect More Celebs Than Ever as Cannes Lions Expands Its Entertainment Focus

Gwyneth Paltrow, Mindy Kaling and John Cena will headline

Hollywood A-listers always draw the biggest crowds at the Cannes Lions International Festival of Creativity, and this year's event will be even more celebrity packed as the festival adds a…

After 6 Years, Barton F. Graf Still Keeps It Weird

Its quirky Madison Avenue digs feature taxidermied rodents

The agency formerly known as BFG 9000 is growing up. Now simply Barton F. Graf, or Barton for short—after founder and CCO Gerry Graf's father—the agency still delivers cheeky campaigns…

How Jessica Walsh and Gerry Graf Turn Data Into Art in Their Advertising

The benefits of playing, not thinking

CANNES, France—Two well-respected creatives preached the gospel of jumping in, and then letting go, as they described their personal process of making advertising at a Cannes Lions seminar presented by…

Behind the Scenes of the Bleak, Hilarious Future Selves Envisioned by Agency Leaders

McCann's Rob Reilly explains the AICP Awards campaign

The new call for entries campaign for the AICP Awards jumps forward 35 years to interview five creative leaders after they've fallen from grace. Grey's Tor Myhren finds himself in…

The Creative Guys Behind Those Bizarre Man-Mom Ads Will Now Tackle Pretzels and Chips

Barton F. Graf 9000 lands four Snyder's-Lance brands

The guys behind "What your mom would serve you if your mom were a man" for Mars' Combos are taking on pretzels and chips. Barton F. Graf 9000 creative chief Gerry…

Inside TBWA New York's Reinvention

After exec changes and account losses, shop aims to become network flagship

Even in the rough-and-tumble New York agency world, TBWA\Chiat\Day has stood out as one of the most volatile shops trying to right itself in recent years.    Creative highs have been followed…

Here's Why Gerry Graf Is the Best Speaker During Advertising Week

Once again, the industry's class clown injects levity into all the serious talk

Just when you thought Advertising Week could not get more full of itself, along comes Gerry Graf. Graf, the founder of Barton F. Graf 9000 and genuine smartass, today used the occasion…

Why Mark Figliulo Started His Own Shop

Figliulo & Partners opens with Sprint business

From Mark Figliulo's first job—as an art director working on Dewar's at Leo Burnett in 1986—to his more recent creative chief roles at Young & Rubicam in Chicago and TBWA\Chiat\Day…

Ian Reichenthal, Scott Vitrone Reunite With Gerry Graf at Barton F. Graf 9000

Exit W+K to focus on making ads

Gerry Graf is getting the old team back together. The founder and chief creative officer of Barton F. Graf 9000 has hired Scott Vitrone and Ian Reichenthal, his former key lieutenants…

Gerry Graf Explains Why Getting Paid by the Hour Is Nuts

How do you bill marketers for a moment of inspiration?

Midway through his anecdotal talk today on the value of big ideas, Gerry Graf reflected on the creation of a monkey ad for E-Trade—the one that Goodby, Silverstein & Partners…

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