Topic: General Motors

Opel Is Showing Off the First Automobile You Can Start With Your Mind

Think happy thoughts

The Paris Motor Show is taking place from Oct. 1-16, and Opel has a surprise for visitors to its stand—an Opel Astra you can start with your mind. Guests are invited…

Automaker Resorts to Hypnotizing Drivers (Yes, Really) to Make Them Like Its Cars

Opel makes you very sleepy

German automaker Opel isn't a household name in the U.S., but in Europe it is synonymous with "extremely boring car," "kinda lame" and "crap car." These are words straight from…

John Oliver's Parody Ad Skewers GM With Bleak Phrases From an Internal Memo

These cars totally aren't 'Kevorkianesque'

While it's true HBO is not an ad-supported network, Last Week Tonight's John Oliver made an exception Sunday, uttering the words rarely heard on the premium cable network: "We'll be…

Chevy Volt Owners Are Happy, Chevy Volt Ad Watchers Less So

Real people gush about their cars in stark new spots

Quick, somebody zap these Chevy-Volt-happy folks with a taser! They need a jolt of reality. The new "Happy Volt Owners" campaign for Chevrolet's hybrid car presents actual owners extolling the…

GM Turns Car Windows Into Fantastical Digital Playgrounds

No more 'Are we there yet?'

The past decade has seen remarkable strides in the field of making car trips less boring without forcing people to actually speak to each other. I thought built-in iPod docks…

Long Island Man, 26, Wins Chevy's Super Bowl Ad Contest

Zach Borst's spot will air on the big game

Zach Borst, a 26-year-old aspiring filmmaker from Floral Park, N.Y., has won Chevrolet's contest to have a consumer create one of its Super Bowl spots for the Feb. 5 game.…