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Topic: General Mills

Lucky Charms Does Giant Bong Hit, Unleashes Auto-Tune Leprechaun TV spot inspired by viral video

What could be better than an Auto-Tune leprechaun singing about his magically delicious cereal? Nothing! This 15-second Lucky Charms ad, which mixes current commercial footage, vintage images and goofy-great vocal…

May 15, 2013, 11:37 AM EDT

Lucky the Leprechaun to Waldo the Wizard: The Evolution of Lucky Charms

Leprechauns are creepy, whether they're starring in a horror movie or plastered on the front of a cereal box. There's no telling if that's why General Mills briefly tried another…

March 14, 2013, 12:25 PM EDT

Andy Richter Irrationally Afraid of Cheerios Man-Bee Free cereal tainted by terror in Funny or Die clip

Andy Richter can make any situation funny. Or so I thought until I watched "Scared of Bees," a Funny or Die clip that both promotes and spoofs Honey Nut Cheerios'…

August 3, 2012, 10:33 AM EDT

Preteen Human Larvae Prefer General Mills Fruit Snacks Saatchi ad could use a metamorphosis

I've soured on weird advertising for sweets because of this new spot for General Mills's fruit snacks via Saatchi & Saatchi in New York (and Biscuit Filmworks director Jeff Low).…

August 31, 2011, 8:29 AM EDT

Yoplait Lite Spot Pulled Over Eating-Disorder Concerns

General Mills has pulled this Yoplait Lite commercial after the National Eating Disorders Association voiced concerns that it could upset folks struggling with such issues. In the spot, an office…

June 16, 2011, 8:22 AM EDT

Golden Grahams are next best thing to a job

Marketers naturally want to show empathy to consumers who are going through a rough patch with the prolonged economic downturn. Golden Grahams is going a step further by…

February 4, 2010, 9:27 AM EST

Simian shoppers love Banana Nut Cheerios

Supermarket + guy in a gorilla suit + Banana Nut Cheerios = blah. This Publicis Modem spot aims to be goofy and outrageous, but it's mostly just dull. The background…

November 9, 2009, 9:38 AM EST

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