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Topic: Gavin McInnes

Rooster CCO Gavin McInnes Asked to Take Leave of Absence

Following transphobic Thought Catalog essay, boycott

Gavin McInnes, chief creative officer of Rooster in New York, has been asked to take an indefinite leave of absence following the publication of a transphobic essay.  Published earlier this week…

In Vans Ads, Gavin McInnes Explains How to Do Absolutely Everything

Life's toughest situations solved

Ever wonder what your fart strategy should be when trying to hit on someone? Or the best way to fight if you've never been in one? Or how to drink…

Gavin McInnes Shows You How to Fight a Baby

Rooster creative director battles infant to a draw

Gavin McInnes has come a long way since his days at Vice. He rebranded himself as an adman (creative director at Rooster), and now he's even comfortable rolling around with…

Fast Chat: Gavin McInnes

The former 'Vice' man on his turn to the advertising world, and how to be authentic

You’re in charge of [advertising agency] Rooster’s branded entertainment, among other creative duties. It sounds like you’ve retained the voice you had at Vice magazine. Rooster hasn’t restricted you? I haven’t…

Rooster's Gavin McInnes (center in underwear)

Creating Ads for People Who Hate Ads

Rooster's Gavin McInnes explains his brand of gonzo advertising

Gavin McInnes doesn’t care about your product. This would be all well and good if the co-founder of Vice magazine—that bible of Williamsburg, Brooklyn, N.Y., hipsterdom—hadn’t gone and rebranded himself…

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