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Topic: Furniture

Is This Vertigo-Inducing Ikea Ad for Real? Swedish agency dials up the visual trickery

Here's a fun and occasionally mind-bending spot for Ikea, coming to us from the brand's Swedish homeland. At first blush, I assumed it was yet another "Sø mäny dråwers!" kind…

September 29, 2011, 1:10 PM EDT

Ikea Debuts Mänland, a Daycare for Men While Women Shop Drop off your overgrown toddler today

Men hate to shop. It's a truism that Bud Light ads have hammered into us for decades. Ikea has absorbed it, too, and come up with a novel solution in…

September 20, 2011, 11:22 AM EDT

Ad of the Day: IKEA 'Playfight' spot is a sexy bedroom romp by Mother London

Your bedroom isn’t just for boring, grown-up stuff like reading or sleeping. It can also be a venue for all sorts of youthful fun, like flirtatious pillow fights with your…

August 24, 2011, 4:29 PM EDT

Ad of the Day: Ikea Bloodthirsty hordes make war on boring interiors in Australian 'Braveheart' parody

They may take your life, but they'll never take your Framstå. Sydney ad agency The Monkeys—known as Three Drunk Monkeys before a sobering name change this month—has launched this epic, Braveheart-esque…

August 12, 2011, 11:23 AM EDT

Ikea Goes Nuts With 365 Ads in 365 Days

Ikea asks: "How do you prove that the Swedish furniture store has so much to offer, you can tell something different about it every day?" Many's the night I've lain…

April 16, 2011, 11:08 AM EDT

100 cats roam free in Ikea for new U.K. spot

Mother London released 100 cats in Ikea's Wembley, England, store to produce the retailer's latest ad, showing some cats enjoying the false comforts of their brief showroom home. The…

September 10, 2010, 9:28 AM EDT

Honey, I shrunk the actors in the sofa spots

Oh, those sneaky British ad guys! The U.K.'s Advertising Standards Authority has just banned TV ads for the country's largest furniture chain, DFS. Turns out the retailer not only slashed…

December 4, 2008, 8:23 AM EST

Seems like a lot of work just to sell a chair

Mono has launched an online campaign so convoluted and off-kilter for Herman Miller's Embody chairs ... I dunno, maybe it's a brilliant concept that I'm just too stupid to…

December 1, 2008, 7:00 AM EST

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