Fruit Of The Loom | Adweek
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Topic: Fruit Of The Loom

Fruit of the Loom Selects a New Agency Business leaves Richards after 12 years

Fruit of the Loom is leaving Texas for Colorado—at least to get its ads. The Boulder, Colo. office of Crispin Porter + Bogusky has won Fruit of the Loom's creative and…

November 29, 2012, 11:26 AM EST

Updated: Fruit of the Loom Launches Ad Review Brand spends more than $30M annually on media

After a dozen years at The Richards Group, Fruit of the Loom is reviewing its creative and media business. Media spending on the brand exceeded $32 million last year, up slightly…

September 10, 2012, 11:55 AM EDT

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