Topic: Fruit Of The Loom
Type
Fruit of the Loom Selects a New Agency
Business leaves Richards after 12 years
Fruit of the Loom is leaving Texas for Colorado—at least to get its ads. The Boulder, Colo. office of Crispin Porter + Bogusky has won Fruit of the Loom's creative and…
Updated: Fruit of the Loom Launches Ad Review
Brand spends more than $30M annually on media
After a dozen years at The Richards Group, Fruit of the Loom is reviewing its creative and media business. Media spending on the brand exceeded $32 million last year, up slightly…
Fruit of the Loom's, uh, fruits have been central to the brand since the 1980s, and they're still going strong, treating us to their comedic talents and formidable wuss-rock…
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