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Topic: Fox

As Football Nears the End of a Hugely Successful TV Season, Ad Slots Are Few and Far Between

Buyers love the NFL's massive, real-time reach

The holiday season is over, and while Santa may be taking some well-deserved time off, a few networks still have a big present to unwrap in the form of playoff…

David Duchovny Unravels the Mysteries of Twitter and Returning to The X-Files

Why playing Fox Mulder is like singing an old tune

Specs Age 55 Claim to fame Star of Fox's X-Files miniseries (premieres Jan. 24) and NBC's Aquarius Base New York Twitter @davidduchovny Adweek: What's the first information you consume in the morning? David Duchovny: I get…

Why ESPN Isn't Worried About New Year's Eve Competition for the College Football Playoff

Will viewers choose Alabama-Michigan State or Ryan Seacrest?

As throngs of people pack together like sardines in Times Square and various restaurants and bars across the eastern U.S., two powerhouse college football programs will be fighting for a…

Here's Why the Scatter Ad Market for Broadcast TV Is So Strong This Fall

Fox says spending is up 60%

Linear TV ratings may be falling, and upfront volume was largely down across the board this year, but broadcast ad sales divisions couldn't be happier as the year winds down. That's…

Live-Plus-Same-Day Ratings Are Down, but Not Out

Fox gives up on them, but rivals and buyers say they still have value

The Nov. 25 episode of Empire was watched by 9.2 million viewers and logged a 3.2 rating in adults 18-49, but there wasn't a peep from Fox about the live-plus-same-day…

As ABC Cancels Wicked City, Here Are the First Prime-Time Casualties Each Fall Since 2000

From Manhattan Love Story to Tucker

Broadcast's May upfronts are a bit like spring training for baseball: the upcoming TV season is full of possibilities, and every new show trotted out for the fall is a…

Olive Garden Hopes Customers Will Eat an Appetizer Created by a 13-Year-Old

Partners with MasterChef Junior for new menu items

Would you eat a dish designed by a 13-year-old? Olive Garden is hoping so. The restaurant chain is partnering with Fox's MasterChef Junior to add new items to its menu, with…

Why Buyers Aren't Panicking About All the TV Shows Getting Trimmed This Fall

Anything's better than 'canceled'

Each year, a few familiar touchstones mark the passage of fall: trees shedding their leaves, the end of Daylight Saving Time and the ritual cancellation of broadcast's lowest-rated new shows.…

As Joe Earley Steps Down, Fox Says It Will Go Forward Without a COO

Departure has been in the works for most of the year

Fox Television Group is losing one of its top execs, as COO Joe Earley announced he will leave the company at the end of the year. While such a big departure…

Fox Will Air Miss Universe and Miss USA, but Donald Trump Is No Longer Involved

NBC dropped the beauty pageants in June

The Miss Universe and Miss USA pageants got a new owner last month, and now they have a new TV home: Fox. Fox will air the 64th Miss Universe Pageant live…

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