Topic: Fox
Nearly 20 years into a stint that saw him steer an unscripted slate that included the likes of When Animals Attack! and American Idol, Fox president of alternative entertainment Mike…
Twitter today announced a new program designed to help brands sync up television ads and Promoted Tweets through the use of a cutting-edge "video fingerprinting" technology. Via a data dashboard, digital marketers can…
After passing NBC in the ratings race back in early February, CBS never looked back, cruising to an easy win among total viewers and the two major demographics. Per Nielsen, CBS…
On Monday, top executives at both NBC and Fox upfronts did something you don’t usually see in a network presentation. They admitted they weren’t happy with their product, either. “We…
In trying to gauge the health of the TV ad sales market, one can opt to discard macroeconomic data on the GDP and spreadsheets on scatter rates. In fact, look…
In a bid to secure highly-coveted video advertising dollars, Twitter has been seeking deals with TV networks. Coinciding with the networks' upfronts, the social company reached deals with Fox and…
With the first day of Upfronts Week on the books, there’s a palpable sense that the networks have come a long way toward redeeming themselves after last year’s lousy development…
TV has a new love—that little blue Twitter bird. And like any new infatuation, the promise of what’s to come is almost too good to be true. Most recently, the Grammys…
The boys are crashing Fox’s Tuesday night comedy block, as Seth MacFarlane’s first live-action comedy, Dads, and the Andy Samberg cop caper Brooklyn Nine-Nine will set the table for the…
In the midst of putting the finishing touches on his network’s fall prime-time schedule, Kevin Reilly is in full-on survivalist mode. The Fox entertainment chairman is stocking up on new…
