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Topic: Ford Motor Co.

The CW Gets Social With Ford

In new campaign, viewers evangelize for the 2014 Fiesta

In what the network is characterizing as its most ambitious co-branded marketing campaign to date, the CW and Ford have teamed up on a cross-platform initiative that will give viewers…

Time Inc. Is Ready to Launch Its Ambitious New Video Strategy

Wide distribution is key

Last November, then-Time Inc. CEO Laura Lang announced that the company was gearing up to launch a digital video unit complete with new studios and programming, plus a new leader…

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