Topic: Footwear
Time's NewsFeed blog has an interview with Danny McBride, aka Kenny Powers, about how the K-Swiss campaign with the obnoxious Eastbound & Down character came to be—in particular, the…
Foot Locker's "It's a sneaker thing" campaign from SapientNitro in New York is mildly funny but nothing really to write home about. The creative director on the campaign says…
Wieden + Kennedy's Tokyo office teamed with Japanese hip-hop artists Hifana for this clip, released a few months ago, in which Nike sneakers are tricked out as musical instruments.…
The video below, which has gotten more than 2 million views on YouTube since late April, shows a bunch of sporty guys in Europe running on water—supposedly pioneering a…
Spanking used to be more common in ads than it is today. SapientNitro brings it back in this (of course) European spot for Foot Locker, in which a guy gets…
Cramer-Krasselt's new campaign for Crocs is intended to whimsically tout the footwear brand's Croslite comfort technology. It threatens to cross into kinky fetishistic territory, however, by presenting smiley-faced, oh-so-willing…
Last week, a cat took a freaky trip in a Friskies ad. Now, it's a human's turn, as an Asics jogger takes a bizarre early-morning run in this…
Adidas is tapping into the nerd market with a line of Star Wars-inspired sneakers and apparel, kicked off by this ad, in which celebrities (including David Beckham, Snoop Dogg and…
Martin/Williams encourages Payless customers to sleep in on Black Friday, and still get discounts via a special text coupon, in this video, which features an annoying "You're getting sleepy" hypnotist…
Kudos to M&C Saatchi DDB Chicago for billing its new butt-centric Reebok spots as "asstounding." The shop doesn't monkey around with what it's after in promoting the EasyTone, a sneaker…

