Topic: Footwear
Skechers.com features 60,000 total product reviews and 32,500 questions and answers. Now the footwear brand is looking to let consumers monetize that content. Soon members of the Skechers Elite rewards program…
Converse's latest 3 Artists, 1 Song collaboration, orchestrated by Cornerstone, brings together some of the project's biggest names yet: the Gorillaz, Andre 3000 and James Murphy of LCD Soundsystem. Jamie…
Alec Brownstein, the guy who landed a Clio and a job at Y&R by buying up the names of famous creative directors as Google keywords, is back with his next…
Skechers' 2012 Super Bowl commercial is drawing fire and calls for brand boycotts, weeks before it airs in the Feb. 5 game. The ad features Dallas Mavericks owner Mark Cuban,…
Here in America, Foot Locker has been doing quirky, artsy advertising lately. Over in Europe, they're doing smut. The spot below, by Another Film Co., posted front and center on…
If you've been waiting for 2015 since 1989, this one's for you. After years of speculation, Nike is auctioning off 1,500 pairs of the Nike MAG self-lacing shoe—the same shoe…
UGG, the poorly named Australian shoe brand synonymous in the U.S. with the fuzzy boots that teen girls wear even when it's hot as balls outside, has made a bid…
GENESIS: Foot Locker is heading back to school. Old school, that is. A pair of seasonal spots, shot in a period style by director Aaron Ruell for ad agency SapientNitro,…
On Wednesday, Adidas rolls out an integrated marketing push for its Originals line, including a new national TV spot that may suffer from one ironic flaw: At first blush, it…
Here's a project that's not just for squares. 3M's Post-it notes have been used in stop-motion animated films before, but Brazilian shoe brand Melissa takes the technique to a massive…


