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Topic: Food Network

The Cooking Channel Finds Traction in the Marketplace

Presentation is everything

During this year’s advance buying season, clients and agencies are finally getting to sample the Cooking Channel’s ratings and buy guaranteed inventory after two-and-a-half years in the oven. And owner…

Standard Media Index Survey Dings ESPN, MTV, E! for Calendar Year to Date

Major cable networks down year-over-year

Ratings, meet results: advertisers were bearish on ESPN during the first half of the year, but they were nuts for the A+E cable group. Analysts at the Standard Media Index, which…

Smithfield Foods Drops Paula Deen

QVC also reviewing relationship with celeb chef

Paula Deen has lost a major endorsement deal in the wake of allegations that she and people in her restaurants have engaged in racial and sexual harassment, The Wall Street…

Ratings Slump Dings Broadcast Sales

Networks’ Q1 spend slips 5 percent; cable on the rise

Diluted prime-time deliveries and a calendar quirk that moved NCAA Final Four dollars into April contributed to a $317 million decline in first-quarter broadcast TV ad expenditures. According to a new…

Deen Done on Food Network

Channel dumps butter-loving celebrity cook amid controversy over racist comments

Like so many of her ingredients, Food Network host Paula Deen has been canned. The celebrity chef's admission that she uses ethnic slurs in a deposition obtained by The National Enquirer…

Information Diet: Guy Fieri

Diners host savors Cook's Illustrated and Rachael Ray's magazine

Specs Age 44 Accomplishments Host of Food Network series Rachael vs. Guy: Celebrity Cook-Off (Season 2 premiered Jan. 6), Diners, Drive-Ins and Dives, and Guy’s Big Bite; restaurateur (his latest venture is…

AOL Uses Incentives to Boost Video Biz

Taps Swagbucks to help grow viewership

AOL entices users to watch its videos by giving away free stuff—not that there’s anything wrong with that. The company’s budding syndication arm, AOL On, distributes content to Swagbucks, a rewards…

Scripps Networks Interactive Breaks $1 Billion in Ad Commitments During Upfront 2012

Food, Cooking, Travel parent makes it rain

Scripps Networks Interactive broke the billion-dollar barrier during its 2012 upfront, president and CEO Ken Lowe said on the company's earnings call this morning. That's "billion." With a "b." For reference, the…

Anthony Bourdain Cooking Up CNN Show

News cabler set to launch weekend food and travel program in early 2013

Looks like CNN is doing something new to counter its predictable peacetime ratings slump. No Reservations star and former Top Chef host Anthony Bourdain is slated to come to the network…

Hearst Gives Green Light to 'HGTV Magazine'

Four more issues planned for 2012

Hearst has given the green light to HGTV Magazine, once again bucking trends by launching a print magazine in a weak market. The publisher and partner Scripps Networks are planning four…

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