Topic: Flite

Condé Nast's Latest Digital Move

Invests in cloud-based Flite

Magazine publishers have been criticized for being slow to meet advertisers’ demands for performance metrics, but Condé Nast is taking a step in that direction with an investment in Flite,…

NewsCred Helps Brands Become Publishers

Syndication platform partners with real-time ad platform Flite

With the brands-as-publishers movement well under way, new partnerships are popping up to help marketers engage audiences and allow publishers to spread their content further across the Web. Today, NewsCred,…

Should Verizon Data Caps Scare Mobile Startups and Advertisers?

Metered use and rich media may not mix

The age of limitless data on your smartphone may be coming to an end. Earlier this year,  Verizon Wireless executive Nicola Palmer said that unlimited data plans are "unsustainable for…

On-the-Fly Tweaks by Flite

Ad platform company catches a Hail Mary from LinkedIn—will it lead to success?

Will Price says finding the product at a technology startup is a lot like Supreme Court Justice Potter Stewart’s definition of pornography: “You know it when you see it.” At…