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Topic: Financial Times

The Week's Best Parties: From New York to Paris

Celebs rubbed shoulders with the industry's brightest at Advertising Week and beyond

Actor Kevin Spacey and SapientNitro CMO Bill Kanarick at the shop's Idea Exchange event.

FT’s Fashion Editor Is Moving Into Some Big Shoes at The New York Times

Vanessa Friedman talks about her plans for content

Over the last year, The New York Times’ Styles department has undergone a serious changing of the guard. The paper lost three of its biggest names—fashion writer Eric Wilson, chief…

Newspapers Lower Paywalls for Election

NYT and WSJ offer unlimited online access for 24 hours

Last week, The New York Times and The Wall Street Journal lowered their paywalls to give readers unfettered access to Hurricane Sandy coverage. Today, newspapers are again demolishing their paywalls…

'FT' Goes After U.S. Audience With Ad Campaign

Message focuses on economic jitters

After making waves by bypassing Apple’s iTunes store, Pearson’s Financial Times is looking to grow its U.S. audience with a large-scale marketing campaign. The multimedia campaign will launch Sept. 6 and…

Will New Apple Chief Mean Shift for Publishers?

Tech giant has been intractable with media companies

Apple, its products adored by consumers all over, has nonetheless had a complicated relationship with publishers, who have battled with the tech giant over its intractable position involving the sale…

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