Topic: Finance
Serious ads aren't always the quickest and easiest road to take, but they can be very effective. Financial-services company John Hancock has a novel take on the bear-market blues with…
Agency: DDB Chicago • The Visigoths are a force to be reckoned with, as is Alec Baldwin—just ask your average flight attendant. Here, they join forces for Capital One, with…
It's not every day that an Oscar-winning actor, at age 44, decides he wants to direct his first TV commercials—and for an unglamorous brand, at that. But that's the case…
It's been quite amazing how many finished Super Bowl spots, not just teasers, have been released online before this year's game. This morning we have two more 30-second spots—E*Trade's "Fatherhood"…
FirstBank's regional Super Bowl debut (the ad will air only in Colorado) via agency TDA in Boulder, touting superior service, features a banker type who sits in a comfy chair…
E*Trade's new investing tool is so easy to use, even the E*Trade baby's man-child of a best friend can do it. Maybe. The financial company's infant spokesman is back in a…
One marquee billboard location in New York City is shifting its attention from jet-setters to retirees. British Airways has owned the Midtown Tunnel billboard visible to commuters just as they…
George Clooney, last spotted celebrating his 50th birthday by doing a lame Italian commercial, has now done this slightly less lame Norwegian ad—for that country's largest bank. In it, some…
Everything was going well for the E*Trade baby, until this latest stock market disaster, during which he apparently lost everything. No more shiny toys for the toddler. Distraught, he says…
GENESIS: Vanguard introduced the verb "Vanguarding" as a new ad theme that casts working with the investment company as a rewarding experience. Previously, ads from Kirshenbaum Bond Senecal + Partners…
