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Topic: Figliulo & Partners

Marriott Taps Figliulo&Partners to Expand Its European-Style Business Hotels

First work for AC Hotels debuts in Q1

Marriott has tapped independent agency Figliulo&Partners to help drive the expansion of its AC Hotels division. The global branding and positioning assignment followed a review led by Joanne Davis Consulting, and…

Seabourn Cruise Line Picks Figliulo & Partners to Help It Attract New Passengers

First work will break in Q2 of 2016

Figliulo & Partners, which began the year by winning Virgin Atlantic, has added to its travel cache, prevailing in a review for Seabourn Cruise Line's creative assignment. A unit of Carnival Cruise…

Virgin Atlantic Hid Its Latest Ad Inside LinkedIn's Job Listings

Figliulio & Partners seeks 'Freelance Flyers'

LinkedIn is frequently described as one of the world's top social networks, even though its user base is far less active than that of, say, Instagram. But brands have had…

Tension Mounts Between Marketers and Agencies Over Data, Tech and Social

Survey finds brands want shops to know more while paying them less

Marketers expect agencies to know more about data, technology and social media but are they willing to pay for it? In a new survey from RSW/US, top marketing executives were asked…

Accounts in Review: Phew! What a Busy 10 Days

5 marketers hire new shops in the run-up to the holiday

When it rains, it pours. Five marketers have hired new shops for creative and media accounts in the past 10 days, starting with Johnsonville Sausage, Johnnie Walker and Golden Corral…

Sprint Finally Says Yes, Deutsch L.A. Is Our New Lead Agency

Telco spends $450 million annually on broadcast ads

As expected, Deutsch L.A. has taken the lead on national television advertising for Sprint, which spends $450 million in broadcast media annually. The news from the nation's No. 3 telecommunications company…

Accounts in Review: NBA, Nordstrom Find New Shops for Creative, Media

Macy's shifts its multicultural account

Reunited and it feels so good. Steve Stoute's Translation will work again with the NBA's Pam El, as the New York agency landed lead creative responsibilities for the league. Stoute…

Accounts in Review: Cadillac Finds a New Home as Brown-Forman Ends Its Search

'Tis the season to be pitching

For the fifth time in eight years, Cadillac has hired a new lead agency. Eighteen months after a team of Interpublic Group agencies took the reins, the brand shifted its…

Accounts in Review: CarMax's Selection Comes Down (Quickly) as NBA Finalists Await Decision

Johnsonville sausage review heats up

It's rare but it happens. Just a day after the last pitch in CarMax's creative review, the used car retailer quickly selected a new lead agency: McKinney. It was the…

Accounts in Review: American Family Insurance Picks an Agency as Finalists Pitch CarMax

NBA also hosts final presentations

Months after splitting with Ogilvy & Mather, American Family Insurance this week found a new home. The New York office of BBDO will lead creative efforts for the big-spending insurer,…

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