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Topic: FIFA World Cup 2014

Type
World Cup Helps FC Barcelona Win Big on Instagram Social video rankings favor sports and simplicity

While sports fans around the globe have been glued to their TV sets for the World Cup, social media marketers for FC Barcelona have made great use of the huge…

July 10, 2014, 12:48 PM EDT

Instagram Users Show Their Love of World Cup Soccer They also underscore the randomness of the Internet

The Internet just fails to make sense sometimes, and this week's Adweek/Shareablee top 10 brands using Instagram video represents another example of its random nature. While it's not at all surprising…

July 3, 2014, 1:03 PM EDT

Instagram Data Shows NASA's Fútbol Fun Hit the Back of the Net From 230 miles up: Go-o-o-o-al!!!

Since the moon landing 45 years ago, National Aeronautics and Space Administration (NASA) has a fairly stellar track record for creating buzz from outer space through broadcast channels. Since its…

June 18, 2014, 10:47 AM EDT

3 Reasons McDonald's World Cup Has Already Been Memorable Two good, one not so good

McDonald's is already an intriguing brand story when it comes to the FIFA World Cup, a three-week event that started yesterday. Below are three reasons why. 1. Sneaky stockings According to…

June 13, 2014, 4:35 PM EDT

Adweek's Top 5 Commercials of the Week: March 28-April 4 The World Cup battles begin with big ads from Nike, Coke and Pepsi

Are you ready for some futbol? Three of this week's best ads center on the FIFA World Cup tournament in June. Nike was out of the gate first with a spot…

April 4, 2014, 10:12 AM EDT

J&J Taps JWT for World Cup Project Assignment spans 3 years

JWT has won a plum project from global giant Johnson & Johnson after a roster shop shootout. The WPP Group shop will create ads around J&J’s global sponsorship of the FIFA…

October 12, 2011, 5:01 PM EDT

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