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Topic: Fast Food

I Ate Taco Bell's Entire New Dollar Menu in One Sitting, and Here's What I Learned Which ones are worth your Washingtons?

For the record, I don't recommend this. When Adweek reported yesterday that Taco Bell had rolled out a new dollar menu with nary a TV ad, I felt it was AdFreak's…

August 21, 2014, 2:46 PM EDT

Taco Bell Quietly Debuts Dollar Cravings Menu Some prices actually went up a bit in the process

With very little fanfare, Taco Bell went national this week with the 11-item, everything's-a-dollar menu that it had been testing in select locations for almost a year. The move marks…

August 20, 2014, 10:50 AM EDT

U.K. Food Truck Goes Full Phallic With Its Logo That is, indeed, one Dirty Bird

If U.K. food truck Dirty Bird was hoping for shock value, mission accomplished. The eatery's logo is a rooster, and it's shaped like a penis. "It's based on lowercase 'db' linked…

August 14, 2014, 3:39 PM EDT

Marketers' New Tactics in the Food Label Wars Health takes a backseat

You’ll need a strong stomach to serve in this war, no matter which side you’re on. Few consumer conflicts have been more bitterly fought than the battle between the food and…

June 17, 2014, 6:18 AM EDT

Chipotle Goes Beyond Burritos: Adds Asian, Pizza Outlets Expands counter-service model into new cuisines

Chipotle Mexican Grill has ambitions beyond burritos. This summer, the company is growing two new fast-food chains for Chipotle loyalists hungry for more variety. ShopHouse serves Southeast Asian-style rice bowls and…

May 25, 2014, 8:34 PM EDT

Arby's Is About to Run a 13-Hour TV Ad Showing a Brisket Cooked in Real Time Shatters previous record of 60 minutes

Up for grabbing some Arby's? No? Would a 13-hour TV commercial change your mind? The fast-food chain is cooking up a record-breaking TV buy promoting its Smokehouse Brisket Sandwich, which viewers…

May 23, 2014, 12:01 PM EDT

What's Slaying the All-American Burger? After 5 years of steady growth, chicken comes home to roost

Could the hamburger, the long-reigning, all-American favorite, finally be toast? Beef burgers made their name as a workingman’s meal during the Great Depression—before evolving into the symbol of American corporatism and…

May 18, 2014, 8:43 PM EDT

Make Her Prom Truly Magical With a KFC Chicken Corsage Yes, this is real

Here we are in prom season again, and there's a delicious scent in the air. But this time it's not fragrant flowers. It's fried chicken.  Enter KFC, which is encouraging prom-goers…

April 11, 2014, 4:08 PM EDT

Ad of the Day: Taco Bell Recruits Real Ronald McDonalds to Launch Its New Breakfast Errol Morris finds 25 subversive spokesmen

When you're a breakfast upstart like Taco Bell, how do you launch into a category where every fast-food outlet stagnates in the shadow of the Golden Arches? Well, first you find…

March 27, 2014, 11:38 AM EDT

For Better or Worse, Here's How McNuggets Are Made Pink slime? No. Beige mash with skin? Yep!

Remember pink slime? McDonald's Canada continues its crusade for McFood transparency with a new video aimed at proving Chicken McNuggets are not made from the pastel meat goop seen in…

February 6, 2014, 9:41 AM EST

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